Hiring to Avoid Firing
(By Mike McVay) I’ve been involved in programming since I was 19. I’ve “hired” or “passed” on a couple hundred people. I’ve always tried to hire the absolute best people and interviewed them with a desire to never have to fire them.
Knowing Nielsen: Panel Change and Audience Change
(By Marc Greenspan) This is another screed about sampling. No, I’m not going to go on about how Nielsen needs to add more panelists in PPM markets. There is no way on Earth that radio will pay for this.
Why Is Radio Out Of The Feedback Loop?
(By Buzz Knight) I remember the first time I opened an Arbitron paper diary and saw the statement, “Your opinion counts.” It was a revelation that sparked ways for me to keep tabs on the audience and try and build a “feedback loop” with them.
It’s OK To Not Be OK
(By Rick Fink) Last week, I asked, "Are You Contagious?" In that column, I suggested that not every day is a great day and that you should never let your clients know you’re having a bad day. This week, I’d like to make a clarification.
Do You Need A Talent Agent?
(By Randy Lane) Do you need a talent agent to negotiate your contract and guide your career? That question and other relevant questions were answered on the Negotiation ‘Post Pandemic’ panel at Morning Show Boot Camp this week in Dallas.
WFAN Nabs Giant Extension Heading Into Upcoming NFL Season
The New York Giants and Audacy's WFAN announced an extension to their play-by-play partnership. WFAN will continue as the flagship station for all Giants pre-, regular, and postseason games. The new contract also adds new content around the season.
Long Island’s WLNG Celebrates 60 Years On-Air
A longtime Hamptons station is celebrating its 60th anniversary. Established on August 13, 1963, by Fitzgerald Smith, oldies station WLNG has become a fixture in the Sag Harbor community known for its 24/7 live talent.
Branded Podcast Drove 4x Return On Ad Spend, Study Shows
iHeartMedia and consumer purchase insights firm Affinity Solutions have unveiled the results of a study measuring the influence of branded podcasts on in-store sales. The study focused on the effects of Mattress Firm's investments through their Chasing Sleep podcast.
Russia Fines Apple Over Pro-Ukraine Podcast Content
A Moscow court has imposed a fine on Apple, amounting to 400,000 roubles ($4,274), for failing to delete content that Russia deems "inaccurate" regarding its military activities in Ukraine. Apple's lawyers requested the court session be held privately.
Michigan Broadcasters Start Campaign To Attract Young Talent
The Michigan Association of Broadcasters is hunting for the next generation of radio with a new recruitment campaign. The "Be There" initiative includes a mix of television and radio PSAs, social media promotions, and a dedicated website, BeThereMichigan.com.
Our Print Magazine: Radio Ink
American Women in Media
The Most Influential Women in Radio
Is HR Ghosting Holding Radio Back?
Beasley Celebrates 65
