The Power of Integration
Our thanks to Morgan Harrison for this weeks advertiser success story. Morgan (pictured here) is an Integrated Media Specialist for Cox Media Group in San Antonio and she shares a huge success she had with a local Credit Union account. Here are the details. (Our weekly Advertiser Success Stories are sponsored by Sun & Fun Media).
SiriusXM To Acquire Pandora
Monday morning, Sirius XM and Pandora announced an agreement under which SiriusXM will acquire Pandora in an all-stock transaction valued at approximately $3.5 billion.
Nielsen Increases Diary Reporting
On Monday Nielsen announced it will be increasing its diary market reports, that are now being done quarterly or twice per year, to monthly.
Coming Up Friday On Our Podcast
Our guests this Friday on Episode 8 of Podcasting for Radio Dummies will be Emily Prokop from E Podcast Productions and host of The Audacity to Podcast Daniel J. Lewis. We are live every Friday morning at 9 on Spreaker, Facebook, Twitter, and YouTube and the audio is immediately posted to Apple Podcasts, iHeartRadio, Spreaker, and Radioink.com.
Former Emmis GM Becomes an Owner
John Beck, who was GM for Emmis in St. Louis before the stations were sold back in February, is part of a group set to purchase four stations in Flagstaff, Arizona. Beck's new group is called Stone Canyon Radio & Marketing.
Radio Show To Stream Select Sessions
Maybe you can't make the Radio Show this year. Or maybe you'd like to recap a session later or use it as a training tool. You're in luck! The following sessions at the 2018 Radio Show will be streamed live and archived at www.radioshowweb.com for viewing anytime, anywhere...
The Home Depot Takes A Breather
The Home Depot dropped down to fourth on the Media Monitors weekly chart after airing only 26,334 commercials on radio stations across America last week. GEICO took the top spot with 48,279 commercials, while Indeed.com was next with just under 39,000 spots. JC Penney was third (26,763) followed by The Home Depot and ZipRecuiter (22,182).
Radio And TV To Collaborate In Houston
Entercom and Telemundo Houston (KTMD) announced a multi-platform media partnership on Monday that includes distribution of content across all partner channels.
HELP US HELP YOU TELL RADIO’S STORY
In 2018, RadioInk.com has been publishing advertiser success stories every Monday morning. We've found great local advertisers that are using radio to drive customers to their stores and dollars to their cash registers. We want to publicize your greatest advertiser success story of the year.
WE WANT YOUR BLAST FROM THE PAST
Our thanks to Richard Bouchard, the treasurer of Bouchard Broadcasting, for sharing this classic. Bouchard, who just turned 80, is pictured here at WNRI in Woonsocket, RI, has been involved in professional broadcasting since age 17. Send your Blast to [email protected].
SNL Podcast Should Lasso The Listeners
James Andrew Miller, in partnership with Cadence13, has released a new chapter of his popularly acclaimed Origins podcast titled, “Origins Chapter 4: Saturday Night Live: Behind the Scenes of Season 44.”
Discussing Lincoln’s Leadership
Beasley Media Group Vice President of Programming Buzz Knight, who has his own blog on RadioInk.com, speaks with Award-Winning Author Doris Kearns Goodwin on the key messages in her new book, entitled Leadership in Turbulent Times.
“Serial” Season 3 Digs Into Crime In Cleveland
Serial Season 3 is now available to all Pandora listeners. From the creators of This American Life, the new season of the Peabody Award-winning show takes place in Cleveland and goes behind the scenes on multiple cases.
Knight’s Promotion Is All The Buzz
Buzz Knight has been promoted to the position of Executive Vice President of Strategy and Innovation at Beasley. Knight joined the company in November of 2016.
Savage Trying Something New
2019 will see Michael Savage launch a one-hour version of The Savage Nation radio show and a new original podcast. The Savage Nation podcast will also be available for radio broadcast.
Bob & Tom Live From The Radio Show
The nationally syndicated Bob & Tom Show will be broadcast live from the 2018 Radio Show in Orlando on Wednesday, September 26 through Friday, September 28.
iHeart, Jelli, Foursquare Collaborating
The three companies are launching a new attribution product for radio that will offer marketers a combination of iHeartMedia’s reach and Jelli’s programmatic buying capabilities, with the attribution and insights tools from location technology company Foursquare.
USRN, SoCast Pushing Smart Speakers
United Stations Radio Networks and SoCast are teaming up to introduce a service for stations called SMART SPEAKER V.A.L.E.T.
