How Many Stars Would You Receive?
(By Rick Fink) Nearly every business, at one time or another, has asked people to give them a review. What if, as a media rep, your clients and prospects were offered the opportunity to review you? On a scale of 1 to 5, how would they rate you?
Old Doll, New Tricks: Marketing Lessons From Billion Dollar ‘Barbie’
(By John Shomby) The fourth biggest movie opening weekend in history happened earlier this summer. Mattel’s 64-year-old doll, Barbie, led that historic weekend with what has become the most talked-about movie of the year.
Business Lessons From Margaritaville
(By Buzz Knight) We lost one of the great ones this past week in Jimmy Buffett. I loved a lot of his music and the loss stings. He was a musician at heart who, not by accident, became quite a businessman.
Take Your Story From Ordinary To Extraordinary
(By Randy Lane) What’s the most effective way to immediately make an emotional connection to listeners? Talk about what your listeners are talking about. How does a show make the day's most popular stories more captivating than the competitors?
‘The Oasis’ Finds Home On New Signal As WNKN Sells
Grant County Broadcasters has rebranded WNKR in Williamstown, KY, from classic country to classic hits on The Oasis. This change comes as Owner Jeff Zeismann prepares to sell the former home of The Oasis to Relevant Radio for $4.5 million.
Bustos Media’s URBANA Makes International Expansion
Bustos Media Holdings and Gusar Telecomunicaciones, SA have entered into a programming and commercial agreement to bring Bustos' URBANA brand to Mexico. URBANA's coverage will now extend across southern Arizona and northern Sonora, Mexico.
Former TE Kyle Rudolph Joins FOX Sports Radio Weekends
FOX Sports Radio is bolstering its weekend roster with the inclusion of two-time Pro Bowler and 12-year NFL Tight End Kyle Rudolph. Joining FSR weekend host Mark Willard, Rudolph will co-host FOX Football Sunday starting September 10.
New Study Suggests Podcasts Are Becoming Essential To Sleep
New research by Acast reveals that podcasts are becoming an essential part of bedtime routines for many adults. Nearly half of surveyed podcast listeners use podcasts to help them sleep, and more than three-quarters listen to podcasts for relaxation.
UK Mental Health Group Starts Podcast For ‘Finding What Works’
Happiful, a UK-based mental health and wellbeing platform, has rolled out a new podcast called Finding What Works. Hosted by content creator Kat Nicholls, the solution-focused podcast aims to explore various aspects of mental, emotional, and physical health.
The Athletic Goes Inside The WNBA In New Podcast
In a move to expand its coverage of women's basketball, The Athletic is set to launch a new podcast called The Athletic Women's Basketball Show. The weekly podcast aims to provide insider insights into both WNBA and women's college basketball.















