The NHL’s Boston Bruins and the Boston Bruins Foundation have announced that the second annual Patrice Bergeron & 98.5 The Sports Hub’s “Pucks & Paddles” event will be held on Thursday, February 7 at Royale Boston.
WPEG-FM, Beasley Media Group, is teaming up with Habitat for Humanity Charlotte to build a home for a local family.
(By Gary Berkowitz) Dear General Manager, There are a few things that have been on my mind. Please allow me to tell you about them.
(By Charlie Sislen) Convincing a business that either does not use radio or does not advertise at all is a daunting task. It takes an investment in time and sweat.
Westwood One SVP of Digital Content Tim Sabean has safely returned from the Consumer Electronics Show madness in Las Vegas. It was Tim's first trip to the craziness that showcases the hottest gadgets, latest digital inventions, and futuristic technology.
(By Jeff McHugh) “It’s your ear more than your eye,” said CBS 60 Minutes creator, the late Don Hewitt. Broadcasters sometimes overlook the importance of audio. In television, what audiences hear is more important than what they see. Radio and podcast presenters have only sound to work with, but many leave its potential unexplored.
(By Bob McCurdy) An article I read recently extracted select quotes from three books: How Not to Plan, Eat Your Greens, and Effectiveness in Context. These books are worth being added to any radio salesperson’s personal library. Here are some quotes from each, along with my thoughts.
Chicago Classic Rock station 97.1 FM - The Drive recently collaborated with Operation Gratitude to send holiday care packages to servicemen and women overseas.
As if competing with Facebook and Google for advertising dollars wasn't enough of a headache, the largest company in the world is about to add to your daily aspirin intake. Alexa: "Order me more Advil!"
Regarding the wind-down of NextRadio and TagStation, CEO Jeff Smulyan confirmed 35 employees were terminated and $1.2 million in severance was paid out. And the company lost $8.4 million on NextRadio and TagStation between November 1, 2017 and November 30, 2018.