Study: Radio & Podcasts Beating Digital Giants in Ad-Driven Action
With some of the broadest reach among ad-supported media, AM/FM and podcast ads continue to stand out as top performers in driving consumer action, outpacing digital platforms like TikTok, Facebook, and YouTube in both engagement and conversion metrics.
Cumulus Has 13% Broadcast Ad Dip In ‘Frustratingly Difficult’ Q2
Market volatility defined Cumulus Media’s Q2 earnings call. As broadcast revenue slides by double digits, losses have narrowed, and long-term stability is the goal as the company confronts core challenges with digital growth heading into an uncertain final half of 2025.
Audacy’s Podcast Strategy: Talent-Nurturing & Radio-Powered
In a podcast industry no longer defined by easy money, how is Audacy reshaping itself for what comes next? As the company navigates its own transformation, its new Head of Podcasts, Leah Reis-Dennis, says the mission is clear: grow smarter, not louder.
How Radio’s Best Program Directors on Build Lasting Local Ties
When tragedy strikes, when a local charity needs a boost, when the community gathers for music, fun, or a cause - radio is there. From boots-on-the-ground relief to amplifying local voices, the industry’s best Program Directors know connection isn’t a slogan, it’s the job.
MIW Opens Third ‘Behind the Mic’ Mentorship for Female Air Talent
Mentoring and Inspiring Women in Radio has launched the third annual Behind the Mic Mentorship program, aimed at supporting the professional development of women on-air talent across the US radio industry.
Kansas City Chiefs Radio Network Unveils 2025 Broadcast Team
The Kansas City Chiefs Radio Network, anchored by Audacy’s 96.5 The Fan (KFNZ), will return a familiar broadcast crew in 2025 with a few new additions. "Voice of the Chiefs" Mitch Holthus returns for his 32nd season as play-by-play announcer.
WAPL Honors Ozzy With Auction for Parkinson’s Support
Woodword Community Media's 105.7 WAPL in Appleton, WI, turned rock memorabilia and timely headlines into meaningful impact in the wake of Ozzy Osbourne's death, raising $1,800 for the Wisconsin Parkinson's Association.
97.3 The Sky Salutes Florida First Responders in 9th Valor Honors
Audacy’s 97.3 The Sky (WSKY) in Gainesville and Ocala has wrapped its 9th annual SKY Valor Honors Program, recognizing the service and heroism of law enforcement, fire rescue, and emergency medical personnel in North Central Florida.
Watch Now: McVay and Allan Give Keys To Nielsen’s AQH Rule
The new Nielsen 3-Minute Qualifier numbers are in – are radio’s rules really being rewritten? You can now watch "Three Minutes Later: The Ratings Are In," a special edition of Radio Ink’s Radio Masters Sales Series, on demand.
Paige Nienaber’s Midweek Idea Dump: The Big, Cheap Dump Pt. 3
(Paige Nienaber) Last week, I had one of those moments that gave me hope for the future. One of the clusters that I consult did a meeting they titled “The Holiday Hack” with all the sales staff (with any of the talent that was available at the God-awful time of 9a).
St. Louis Talk Radio Hosts Headed To Israel For Live Coverage
St. Louis Conservative talk station NewsTalkSTL (KLJY-HD3) is partnering with NewsMax to provide special coverage on the ground in Israel, with hosts Tim Jones and Chris Arps. From August 11 through 15, Jones and Arps will share live updates.
VSiN Brings On ‘Big 10 Ben’ Stevens for College Football Insights
With NCAA football approaching, VSiN, The Sports Betting Network, has brought on Ben Stevens to expand its programming for the season. Stevens joins from SportsGrid, where he anchored weekday mornings and served as lead host for College Football Today.
Triton Digital Promotes Sharon Taylor to Chief Revenue Officer
Triton Digital has promoted Sharon Taylor to Chief Revenue Officer. She rises from her previous role as Executive Vice President, Podcast and Content Delivery. Previously the CEO of enterprise podcast platform Omny Studio, Taylor joined Triton in 2017.
Podcasting Joins the Mix as Nielsen, Edison Harness Fusion Power
Nielsen is forming a new collaboration with Edison Research to bring podcast measurement into its cross-platform media planning tool, Nielsen Media Impact, allowing advertisers and agencies to plan, optimize, and compare all major media types in one place.
WPP Media Taps Nielsen for Cross-Platform Measurement
Nielsen has struck an agreement for audience measurement spanning audio, streaming, TV, and cross-platform ad performance with the world's largest media buying agency. The deal with WPP Media, formerly known as GroupM, was announced on August 5.
Report: Wondery CEO Exits as Amazon Cuts 110 Podcast Jobs
Amazon is allegedly making significant changes to its podcast division, breaking up its Wondery podcast network and eliminating approximately 110 jobs, as the company sets its sights on more video-based series. Wondery CEO Jen Sargent is also exiting the company.
