The Multicultural Media, Telecom and Internet Council has sent a letter to the new administration called "Twelve Imperatives to Close the Digital Divide and Advance Multicultural Media and Telecom Ownership and Procurement in the First 100 Days of the New Administration." Point number 12: Create a “Glide Path” for the Short-Term Survival and Long-Term Humane Decommissioning of the AM Band in a Manner that Preserves Minority Ownership.
For years advertisers have been shifting their marketing dollars to digital and there is no indication that is slowing down. On Monday three companies made ad revenue growth predictions for the year ahead at the UBS Media Conference in New York and all three stated that digital will continue its explosive growth.
That's the conclusion of the folks at consulting firm Paragon Media, ten years after the NAB commissioned the company to study millennials. In their latest blog post, Paragon says in the ten years that have gone by, what has not changed is radio's shocking lack of response to the wants and needs of younger listeners.
According to Zenith’s new Advertising Expenditure Forecasts out Monday, global advertising expenditure in social media will grow 72% between 2016 and 2019 (from $29 billion to $50 billion).
More from the new Zenith report (read it here) which says online video advertising is growing almost as quickly as social media, at 18% a year. Zenith predicts that by 2019 online video will total $35.4 billion across the world, edging out radio which Zenith pegs at $35 billion.
Republican FCC Commissioner Ajit Pai has again voiced his concern with Chairman Thomas Wheeler. Pai isn't too happy that Wheeler continues to move forward with his agenda, despite Congress' call "to avoid complex, partisan, or otherwise controversial items." Pai issued the following statement about what Wheeler is doing...
In his latest blog, Broadcast Attorney David Oxenford points out that the CRB published a notice in the Federal Register on Monday which stated that inflation has not gone up significantly, so that the per performance rates will not increase in 2017. That means the rates the CRB handed down in December 2015 will be the same for 2017. Read Oxenford's full explanation HERE.
Two of radio's strongest advertisers were again at the top of the weekly Media Monitors chart, with GEICO airing 43,328 spots on radio stations all across America. The Home Depot aired 32,366. Rounding out the top five on the chart were Burger King with 32,190 commercials, Verizon, which aired just under 30,000, and McDonald's with 28,954.
Nationally-syndicated radio personality Delilah will be inducted into the National Association of Broadcasters Broadcasting Hall of Fame at the 2017 NAB Show in Las Vegas. Delilah was inducted into the National Radio Hall of Fame back on November 17. Her show is heard by more than eight million weekly listeners on over 160 stations across the country. She is the most-listened-to woman on radio in the United States.
The Missouri Broadcasters Association is teaming up with Hubbard Radio, Eagle Communications, Emmis, Zimmer Radio Group, iHeartMedia, and Midwest Family to bring the 10-day radio immersion program to Northwest Missouri State University in Maryville, July 31 through August 9, 2017.
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Entercom's WEEI has hired Rich Keefe to co-host with Dale Arnold and Michael Holley, weekday afternoons (2:00-6:00 p.m.). He replaces Jerry Thornton, who left the station in mid-November to join Barstool Sports as a senior columnist.
Deke Copenhaver served as Mayor of Augusta from 2005 to 2014. Beasley has hired Copenhaver to host a 9 a.m. to noon talk show on News/Talk WGAC in Augusta.
Brewer has been on the air for over 40 years. He teamed up with Paul Castronovo in 1990 on WSHE-FM in South Florida before moving over to WZTA-FM in 1995. They've been hosting mornings on iHeart's Big 105.9 in South Florida since 2004. They are also heard on WZZR in West Palm.
The Milwaukee AM News/Talk station will debut The Dan O’Donnell Show, January 3, 2017, to air weekdays, 9-11 a.m. O’Donnell, a local on-air personality, will offer a humorous take on pop culture, national news, and current events, as well as reports on local news, traffic, and weather.
No, not the movie star (his spelling is Hoffman). This is the KLGR Redwood Falls, MN, Farm Director, who has been honored with two farm reporting awards. On November 19, the Minnesota Farmers’ Union named Hoffmann the 2016 Agriculture Communicator of the Year for excellence in agricultural reporting for the television, radio, print, and Internet media.
The two companies announced Wednesday that qualifying vehicle owners who visit any one of the more than 600 Sears Auto Centers can drive away with a complimentary two-month SiriusXM subscription through SiriusXM's Service Lane program. Sears Auto associates are now able to immediately check eligibility when a vehicle is brought in for service and activate a complimentary two-month SiriusXM subscription.
The five-time NBA all-star's new podcast is called Fearless or Insane With Chris Webber. The weekly show will be about sports and athletes, and their impact on culture, politics, and society.