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Radio Ink Writers

August 27, 2014

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Radio Wayne Finalist Spotlight  V.P. Market Manager Ben Downs

Radio Wayne Finalist Spotlight V.P. Market Manager Ben Downs

Ben Downs is vice president for Bryan Broadcasting in College Station, Texas. He started working in radio in 1968 at tiny KXAR-AM in Hope, Arkansas which was owned at the time by the local newspaper, the Hope Star. Since walking through the doors of KXAR in Hope, Downs has never wanted to do anything else. "Ive never had a job that didnt involve a transmitter and a studio. Id call myself a lifer, but I think Im already past that point." Downs is a 2014 Radio Ink Radio Wayne finalist in the Market Manager category. Let's find out what makes Ben Downs tick and why he's been so successful.


Report: Advertising Looks Strong Heading Into 2015

Interpublic's Mediabrands' Magna Global unit has updated its 2015 advertising growth projection from 4.5 percent to 4.9 percent ($172 billion). Once again digital is expected to be the big winner, increasing 15.7 percent in 2015 (51 percent spent on mobile). And a lot of that will come at the expense of network television which Magna projects will decline nearly 1 percent next year. In 2015, one out of every three dollars will be spent on digital media, and by 2017 digital revenue will reach $72 billion, surpassing TV at $70.5 billion, according to this latest forecast. Categories Magna expects to move away from TV, over to digital, include food, drinks, personal care and household goods, automotive, and the entertainment sector (such as movie releases). Magna projects ad spending on radio to decline .5 percent in 2015. Also, due to lower ad spending on political and the Olympics, Magna is revising its advertising revenue growth forecast for 2014 from plus 6 percent to plus 5.1 percent.

Another Study Backs the Love for Digital

STRATA recently surveyed media buying agencies and discovered that 45% of them are more interested in digital/online video than a year ago. Streaming or online radio did even better in the survey, up 53%. 67% of agencies said clients' primary focus for campaigns is video advertising (which includes traditional TV, cable, and network, as well as digital video) with YouTube being the most dominant site within digital video. 72% of agencies said their clients are interested in advertising on YouTube. HULU was next at a distant 36%. Agencies do still question the value of online video ads. 47% said they are fairly confident they are getting a good value for their money while 40% say they are unsure.

Study Also Suggest Ad Economy Strengthening

62% of agencies surveyed by STRATA say their business is increasing this quarter compared to the same time last year. For spot radio, 13% of the agencies said radio is receiving the most interest, up 32% from a year ago, while Spot TV continues to be the top source for advertisers. 55% say their clients are the most interested in TV. 51% of the agencies surveyed project the second half of 2014 to be better than the first half, up 19% from the second quarter of 2013.

CBS And Townsquare Form Michigan News Network

CBS And Townsquare Form Michigan News Network

CBS Radio and Townsquare have announced a new partnership, creating the Michigan News Network, which will provide affiliated stations across the state with news, sports, and other local content produced by CBS radio stations WWJ Newsradio 950 (WWJ-AM) and 97.1 The Ticket (WXYT-FM). MNN will debut on Tuesday, Sept. 2, on nearly 20 affiliates throughout the state, including stations in Detroit, Flint, Lansing, Kalamazoo, and Ann Arbor.

Clear Channel Suspends Bauer for One Game

Clear Channel Suspends Bauer for One Game

After using a Jewish stereotype during a San Diego Chargers pre-season game, Clear Channel, suspended the former NFL player for Thursday's final preseason game against Arizona. Toward the end of San Diego's loss to San Francisco, Bauer said to his on-air partner Josh Lewin that the fans had left the high-dollar seats at Levi's Stadium. Lewin said he would have stayed. Bauer replied, "But then again you know how copper wire was invented? Somebody dropped a penny between Josh and his family member."

WCKG-AM Drops News From TheBlaze

WCKG-AM Drops News From TheBlaze

In a press release titled "WCKG Extinguishes TheBlaze," the suburban Chicago AM News/Talker announced it was dropping news from Glenn Beck's TheBlaze (which they started airing this year). The station was even calling itself 15-30 The Blaze. That era is already over and new Ops Manager John Spataro is starting to make his mark. Spataros first move was to replace TheBlaze with live and local Chicago headlines, weather, sports, and suburban Chicago news.

Core Moderators Announced For CRS 2015

The core panel moderators will oversee and direct the bulk of the educational panels throughout CRS 2015, which will be held Feb. 25-27 in Nashville. CRS Executive Director Bill Mayne said, "Our development of the core panel of moderators has led to exceptional panel discussions over the past four years. These individuals have been gracious and giving in sharing their talents of facilitation in delivering meaningful panel take away results for all attendees."

Conclave Early Bird Ends Sunday

Conclave Early Bird Ends Sunday

The deadline to save $50 on early registration for the 2014 Conclave Learning Conference is less than one week away. Registration is $249 until Sunday and increases to $299 on Labor Day. The 39th annual Conclave Learning Conference will be held November 14-15, 2014 at the Crown Plaza Hotel Airport in Minneapolis, and is presented in partnership with the Minnesota Broadcasters Association. To register go to MBA members are eligible for discounted tuition and should contact the MBA office directly for details at (612) 926-8123.

LDR Makes Inc. 500 List

LDR Interactive has also been named to the Inc. 500|5000 list as one of the fastest-growing private companies in America. LDR was recognized as one of 41 software companies in the world to rank in this year's Inc. 500, and number one out of four software companies based in the state of Ohio. LDR CEO Daniel Anstandig said, "Our mission continues to center around engaging audiences and cultivating loyalty while creating unique, unprecedented programming for TV and radio."


Wolfe Joins Financial Exchange Network

Wolfe Joins Financial Exchange Network

Former WEEI and WRKO (Boston) V.P. of Programming and Operations Jason Wolfe has joined the Financial Exchange Radio Network as chief media and marketing strategist. Wolfe will be in charge of building the brand and expanding the reach of the Financial Exchange, in addition to developing new marketing and business partnerships to expose the show to a larger audience. Wolfe will continue as chief content officer for

Graham Takes Nights In Milwaukee

Graham Takes Nights In Milwaukee

Nathan Graham will be the new evening host for Entercom's KISS-FM in Milwaukee beginning September 15. He joins KISS-FM from KSPW Power 96.5 in Springfield, MO where he also did nights. Entercom Milwaukee V.P. of Operations Brian Kelly said, "Nathan has the exact chops and skills I'm looking for to own nights on KISS-FM." Graham added, I am so excited to join the KISS-FM team. This is an amazing opportunity to learn from one of the absolute best program directors in radio, Brian Kelly, as well as join a great team of personalities. It's truly an honor and I cannot wait to meet the wonderful people of Milwaukee."

McCain Jumps To PM Drive In Milwaukee

McCain Jumps To PM Drive In Milwaukee

The Milwaukee Radio Alliance's Alternative FM 102/1 (WLUM-FM) names Ian McCain (pictured) afternoon personality and upped weekender Kelly Katona to evenings. McCain has been on the air in afternoons since the departure of Jacent Jackson last June. McCain is also digital program director at the station. With McCain moving to afternoons, Katona gets the evening slot. Katona started with the station in 2011 in the promotions department and joined the on-air staff as a weekend talent in 2013.


TuneIn Scores More College Football Broadcasts

IMG, operator of the largest independent college sports radio network, and TuneIn, have agreed to a new partnership that will allow the digital pure play to carry every play-by-play broadcast and additional college football content from more than 60 IMG college teams. Last season, TuneIn carried live broadcasts of every Pac-12 game. This new agreement extends the content beyond the Pac-12, adding 57 new schools, including defending national champion and number-one ranked Florida State, as well as Auburn, Florida, Georgia, Michigan, Kansas, Texas, Virginia Tech, Ohio State, South Carolina, Ole Miss, and Nebraska. Each of the IMG college teams will have its own branded 24/7 channel.

Doing Heads To San Francisco

Doing Heads To San Francisco

The Game (95.7) in San Francisco brings aboard Chad Doing for a position to be announced at a future time. Doing is getting himself acclimated to California after a successful run at Alpha Media's 750 The Game in Portland. He is slated for a September 2 start with the Entercom station.


<b>(SALES)</b> Your Prospect Says NoNow What?  Pt. 3

(SALES) Your Prospect Says NoNow What? Pt. 3

(By Wayne Ens) In my last two blogs we explored why no is a necessary step towards yes in your selling process, and we discussed the first five of our 10 things to do after no. Lets explore the remainder of those 10 steps in todays blog. Step 6: This is the one most often underplayed: Say thanks in a big way. Thanks for the appointment, thanks for giving me new insights into your business or your goals, thanks for considering us, etc.

<b>(SOCIAL)</b> Give Your Station Social-Media Credibility

(SOCIAL) Give Your Station Social-Media Credibility

(By Loyd Ford) When it comes right down to it, some radio stations are simply trying to fake involvement. Probably not yours, but you know gaming the system is a common happening across many broadcast operations. How do we make it seem like we care when wedont. I just cant get up for that. So, if that is what youre into, this isnt for you.

<b>(SPORTS TALK)</b> Own Your Show!

(SPORTS TALK) Own Your Show!

(By Dan Sileo) Over my 23 years in the Sports Talk radio business I have learned so many things about how to make my on-air presentation better and better each year. I work my butt off at it and have had some of the greatest people in our business working with me. And believe me, it is an ever-changing format.


Charging for news coverage?  How would the FCC look at that?

Charging for news coverage? How would the FCC look at that?

by John Garziglia Charging for news coverage -- dollars for stories sounds like something that shocks the conscience. A Nogales radio station is alleged to have charged its Nogales city government for positive news interviews about its municipal performance. What, if any, might be an FCC violation here and does the city of Nogales have any valid FCC complaint because the radio station levied charges for paid news interviews?

Is it Appropriate to Charge For News Coverage?

Is it Appropriate to Charge For News Coverage?

In Nogales, Arizona there's an interesting dispute going on between city officials and the management at KOFH-FM (Maxima 99.1). There's a new administration at city hall that's unhappy with the negative news coverage from the radio station. Nogales Mayor Arturo Garino says his administration is receiving that negative coverage because he refuses to pay for it, as the previous administration had. Garino has asked the FCC to investigate the matter. General Manager Oscar Felix told The Arizona Republic that while it's appropriate to charge for news interviews, the station's financial arrangements with the city have no influence on news coverage and commentary. Charge for news interviews?


<b>(SALES)</b> Your Prospect Says NoNow What?  Pt. 2

(SALES) Your Prospect Says NoNow What? Pt. 2

(By Wayne Ens) In my last blog I said you would probably rather endure a root canal than hear your prospect say, We like your presentation but However, understanding why a prospect says no is one of the most valuable steps towards yes in your entire sales process. In this blog, well explore the first five of 10 things you can do after your client says no, not counting taking hostages until they say yes.

<b>(SALES)</b> The Enemy In The Shadows

(SALES) The Enemy In The Shadows

(By Sean Luce) That was the message at the Tennessee Association of Broadcasters summer convention in Murfreesboro/Nashville, Tennessee last week. During the convention, my company rolled out a full-day of the Liquid Fire Double Oh! 7 seminar. We started out with a video from the most recent James Bond movie, Skyfall. M (Judi Dench) quotes a stirring passage from Ulysses by Alfred, Lord Tennyson (thanks to Eon Productions/Sony and Universal for the clip from the movie Skyfall...


<b>(SALES)</b> Be Unexpected

(SALES) Be Unexpected

(By Jeff Schmidt) Two of the kids, my wife, and I went to Great America Theme Park this summer. We ate lunch at the food court so we could all choose the food we wanted. I chose a low/no carb option of a bacon cheeseburger, no bun. I ordered it without the fries, but when the plate came it had the fries. No big deal. About five minutes into our meal a young lady who was sweeping up trash noticed that the kids were picking on dad for eating no carb"...

<b>(SALES)</b> Your Prospect says NoNow What?  Pt. 1

(SALES) Your Prospect says NoNow What? Pt. 1

(By Wayne Ens) A Radio Ink reader asked me to create a blog about what radio account executives should do after a client says no. After putting all of your effort and creativity into a presentation, you would probably rather endure a root canal than hear your prospect say, We like your presentation, but Understanding why a prospect says no is one of the most valuable steps towards yes in your entire sales process. We have a proven system of 10 things you can do after your client says no, not counting taking hostages until they say yes.

<b>(TALENT)</b> Harsher Realities

(TALENT) Harsher Realities

(By Ron Robinson) In recent editorials, respected Radio Ink publisher Eric Rhoads offered a pair of admonitions about radio needing a massive PR campaign in order to tell the story. He also suggested radio cut back on its now-common practice of airing large numbers of commercials in single clusters. Even as I contribute at the pleasure of Eric and editor Ed Ryan, I am obliged to submit a not yet to the former and a not enough to the latter.

DASH 2014

CEA's Gary Shapiro To Keynote DASH Conference

CEA's Gary Shapiro To Keynote DASH Conference

Gary Shapiro is the president and CEO of the Consumer Electronics Association. He'll be one of the keynote speakers at the second DASH Connected Car Conference, to be held in Detroit, October 15-16. Shapiro said, "I'm excited to deliver the keynote address at the DASH Conference, a great mashup of broadcast radio, the automobile industry, and consumer electronics. As the home of global auto industry and an emerging hotbed of startups and technological innovation, Detroit is the perfect location for this meeting of the minds."


Kassan To Co-Chair Forecast 2015

Kassan To Co-Chair Forecast 2015

MediaLink founder and Chairman/CEO Michael Kassan will serve as advertiser co-chair for Forecast 2015, set for November 19, 2014, in New York. Kassan joins co-chair Katz Media Group CEO Mark Rosenthal. "Advertisers have become a critical part of our annual Forecast conference, and we are pleased to continue our history of attracting the very finest in the industry," said Radio Ink Publisher Eric Rhoads. "Michael Kassan has a brilliant mind."

Katz's Mark Rosenthal To Co-Chair Forecast 2015

Katz's Mark Rosenthal To Co-Chair Forecast 2015

Radio Ink is pleased to announce that Mark Rosenthal, CEO of Katz Media Group, has agreed to serve as co-chair of Forecast 2015, November 19, in New York City. Radio Ink Publisher Eric Rhoads said, "Since taking over Katz, Mark has been heavily involved in the development and growth of our industry and has shown true leadership. Having his guidance on Forecast will help shape this year's program, which will have a strong advertiser focus."


40 Most Powerful People In Radio

40 Most Powerful People In Radio

On July 28, Radio Ink's 40 Most Powerful People in Radio list was released. Bob Pittman was crowned the most powerful for the 4th year in a row. The Clear Channel CEO was followed by Cumulus CEO Lew Dickey and CBS Radio CEO Dan Mason. There were some familiar faces that made the list and quite a few new entries this year. In case you missed it, here is the entire list of the Most Powerful for 2014.


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