The Hollywood Way To Higher Sales
(By Loyd Ford) The best Hollywood directors are amazing sellers. Their jobs begin with understanding the story they want to tell, doing the work on the first day of shooting, and creating a story people can’t turn away from.
Radio Keeps the Top Spot
(By Marc Greenspan) In the last several weeks, there have been numerous studies released with very positive information for radio. AM/FM radio is America’s #1 mass-reach media. Radio’s average 18-49 audience has pulled away from TV...
Former Hosts Petition Texas Tech Public Media For IP Rights
Following unexpected layoffs, hosts and producers from Texas Tech Public Media have formally requested that Texas Tech University hand over the rights to their radio shows. The former staff hope to continue producing their programming in different formats.
SiriusXM Wants The ‘Taylor Swift Effect’ As Ad Campaign Expands
SiriusXM is serious about its aggressive advertising efforts with a strategic placement during Taylor Swift's The Eras Tour concert film on Disney+. The 60-second commercial, "A Life in Sound," comes as the satellite broadcaster looks to refresh its image.
Kerri Leach Goes From PD To Market Manager For Florida’s Fiorini
Fiorini Media is elevating Regional Program Director Kerri Leach to Market Manager for Southwest Florida. Leach has extensive experience and deep insight into the market. Fiorini owns a Classic Country AM in Arcadia and an AM News/Talk in Sarasota-Bradenton.
Dan Parsons Cut By Lincoln Conservative Talker After Ten Months
NRG Media Lincoln's KLIN-AM has parted ways with on-air personality Dan Parsons after ten months. The news came on Thursday, following what would be his last show. Parsons hosted afternoons on the Conservative talk station after Jack Riggins left in May.
New York Festivals Radio Awards Showcase Audio’s Storytellers
The New York Festivals 2024 Radio Awards has unveiled its Storytellers Gala Shortlist, showcasing audio storytelling from across the globe. The winners will be celebrated at the New York Festivals 2024 Storytellers Gala, a virtual event scheduled for April 16.
Be Prepared: FCC Begins First Round Of 2024 Radio EEO Audits
The Federal Communications Commission's Enforcement Bureau has initiated the first round of Equal Employment Opportunity audits for 2024. The FCC targets approximately five percent of radio stations at random for compliance checks each year.
Radio’s Political Revenue To Grow 16% As AM/FM Reach Pays Off
Traditional media will still command the majority of the political ad market in 2024 according to a new forecast from BIA Advisory Services. So how much of this year's record-breaking $11.1 billion in election revenue will radio see?
Cadence13 and 2400Sports Rebrand To Form ‘Audacy Podcasts’
As Audacy continues to consolidate and renew company operations, it is uniting and rebranding two of its podcasting studios. Both Cadence13 and 2400Sports will be merged, forming a single unit to be known as Audacy Podcasts.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
