Seth Resler Launches Community-Centered Brand Agency
Digital strategist Seth Resler has launched a new boutique agency focused on fostering communities for arts and entertainment brands. Community Marketing Revolution is centered around the increasingly blurred line between consumers and content creators.
WSUL Heart-a-Thon Fights Heart Disease In The Catskills
Bold Gold Media Group's 98.3 WSUL Heart-A-Thon marked its 46th anniversary on February 16. The day-long broadcast event raised more than $80,000 for heart disease prevention, education, and treatment within New York's Sullivan County.
Beasley Augusta Reels In Kris Fisher As WHHD PD
Kris Fisher has returned to Beasley Media Group's WHHD 98.3 in Augusta, GA as Program Director. Fisher had been away from radio for five years, and previously managed Beasley Las Vegas' Star 107.9 (KVGS) and Jammin’ 105.7 (KOAS) for the year before that.
Rachel Elliot Takes Charge of KY/WV Country For iHeart
iHeartMedia Cincinnati's Rachel Elliot is taking the reins as Director of Country Programming for its Kentucky/West Virginia region. Elliot was previously Digital Program Director and on-air talent for WEBN.
NAB Brings FM Geo-Targeting, Localism Petitions To FCC’s Gomez
With the FCC calling the effectiveness of the Main Studio Rule elimination into question and moving towards allowing FM geo-targeting, the NAB is stating its case on those matters with the FCC's newest Commissioner, Anna Gomez.
As Ad Opposition Fades, Radio Can Reap The Rewards
A new Disqo study looking at trends in video streaming and television holds some good news for traditional radio, as price fatigue sets in over streaming platforms. The survey found consumer resistance to ad-supported entertainment is waning.
News Study Addresses College Media Independence Concerns
A study by the University of Florida Brechner Freedom of Information Project is highlighting the importance of independent college media. More than half of college student news organizations are significantly financially linked to their universities.
The Country Radio Seminar 2024
(By Mike McVay) The Country Radio Seminar kicks off on Wednesday, February 28. It is my Must Attend every year. I was wowed when I first attended the conference 30+ years ago. Never before had I been to a conference about only one format, where there is unity among radio stations and record labels to further a music genre.
Winning ‘The War of Art’
(By John Shomby) In Steven Pressfield’s book about the creative process, The War of Art, he outlines how creativity’s arch-enemy is “resistance.” Resistance is that internal force in our head that holds us back from doing our best work.
AI At Work: Bringing Outside Potential Into Radio
(By Buzz Knight) Sometimes, when a business is trying to get a foothold, it's helpful to observe how other businesses are successfully integrating the same practice. Let's look at three realms of AI at work that might trigger your own creative breakthrough:















