Look At Your Account List, Then Look At This
(By Rick Fink) Do you know one of the biggest reasons why most businesses don’t advertise? This may surprise some, but it’s simply because we’re not calling on them. If they are not being called on, there are usually two main reasons:
200-Plus Jobs Cut At Hispanic Radio Owner TelevisaUnivision
TelevisaUnivision, a major Hispanic broadcaster in the US, is the latest media company to announce significant layoffs. More than 200 employees were cut across the company from on-air personalities to production, sports, digital, and communications.
After 38 Years, Hagerstown Morning Duo Rick & Lisa To Retire
Alpha Media’s Mix 95.1 (WIKZ) in Chambersburg, PA/Hagerstown, MD is bidding farewell to morning show hosts Rick Alexander and Lisa Harding at the end of February. The duo announced their impending departure on Friday, capping a 38-year run on the station.
Colorado Sports Radio Legend Larry Zimmer Passes Away At 88
Larry Zimmer, longtime radio announcer for the Colorado Buffaloes and Denver Broncos, has died. Zimmer also worked for Denver's KOA-AM for 33 years from 1971 until 2004, rising to the rank of Sports Director.
Fox News Radio Readies For New Hampshire Primary Coverage
FOX News Radio is set to deliver extensive reporting for the 2024 New Hampshire Republican Primary with special coverage from Bedford, NH. Coverage begins at 6p ET on Tuesday with a one-hour preview featuring Bret Baier, Martha MacCallum, and Dana Perino.
Wink Nudges ‘History of Rock ‘n’ Roll’ To USRN Syndication
The History of Rock ‘n’ Roll with Wink Martindale has announced a new North American syndication partnership with United Stations Radio Networks. The show was previously syndicated by G Networks since its debut in June 2021.
Ashley V and Audacy Shake On Sacramento and San Fran Roles
On-air talent Ashley Vikdal is taking a dual role at Audacy as the new midday host for San Francisco's 102.1 Jams and afternoon host for 106.5 The End in Sacramento. Known on air as Ashley V, Vikdal joins Audacy from Phoenix's Power 98.3.
Global Radio Forecast Sees AM/FM Revenue Climb To 2032
A new global forecast from Dublin-based Research and Markets predicts long-term growth for the traditional radio ad market - just don't expect too much. As a cost-effective, large-reach medium, radio stands to benefit advertisers warm to AM/FM's strengths.
Saving Local News, One Ad at a Time
(By Deborah Parenti) Whether from history lessons or memes, you are likely familiar with the famous “Keep Calm and Carry On” poster. However, not many people know about Keep Calm’s sister poster, one that rings true for broadcasters today:
How Long Is This Going To Take?
(By Chris Stonick) Knowledge is power. Get all the information you can gather to let a client know how long it will realistically take to gain a response. Great stats can empower you to ask for enough time to win. Here’s an example:
Our Print Magazine: Radio Ink
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Beasley Celebrates 65
