Nielsen: A Radio Ad Bedrock Meets Existing And Future Demand
Marketing serves a dual role: to convert existing demand and to create future demand. Now a new analysis from Nielsen sheds light on how an integrated approach combining radio with digital solutions offers the most effective media plan for local advertisers.
Anstandig: 20% Of AM/FM Listeners Think Radio Has Tapped AI
One in five listeners believes they already listen to a radio station that uses AI - this is just one of the points of Futuri CEO Daniel Anstandig and his AI-powered humanoid robot co-presenter Ameca's NAB Show 2024 keynote.
Inclusive Signals: Media Execs Champion DEI at NAB Symposium
At the NAB Show 2024 Diversity Symposium, leaders from radio and television convened to discuss both best practices and pain points as the industry works to expand its efforts in diversity, equity, and inclusion.
The Broadcasters Foundation of America: Lessons in Giving
(By Mike McVay) Tomorrow the annual Broadcasters Foundation of America Breakfast will be held on the final day of the NAB in Las Vegas. I am honored to be among those receiving this year’s BFOA Leadership Award.
The Trust Experiment: Are You Brave Enough to Let Go?
(By John Shomby) The Merriam-Webster definition of trust: “Assured reliance on the character, ability, strength or truth of someone or something.”< As a manager, do you REALLY trust your people, knowing how it is defined above?
For Morale, No News Can Be Bad News
(Buzz Knight) Great teams silently do the job day in and day out, through thick and thin, good and bad, all with a sense of purpose and dedication. Yet, leaders can often take their teams for granted if they subscribe to a "no news is good news" philosophy.
What To See At NAB: Tuesday Sessions For Radio
It's the last day of radio sessions at NAB Show 2024, so make today count! Tuesday's agenda includes a guide to teaching talent, more awards for radio excellence, and plenty of opportunities to find and grow your station's revenue through brands and audience.
Multiplatform Mastery: AWM Tackles Sports Media’s New Game
Monday morning started early for NAB Show attendees at the AWM Breakfast panel. The Alliance Women in Media gathered experts to discuss the Business of Multiplatform Sports, delving into the evolving landscape of sports media where women now drive growth.
Farber Dealt Lasting MIW Honor At NAB Hall of Fame Ceremony
The hall was full of misty eyes and heartfelt moments as air talent Donnie Simpson, technical mastermind Sun Sachs, and longtime radio champion Erica Farber were honored by the NAB and MIW during Monday's Broadcasting Hall of Fame ceremony.
New Deadline: 2024 Medallas De Cortez Nominations Due Friday
Nominations for the 2024 Medallas de Cortez are now open! This year's awards will be presented at the 15th annual Hispanic Radio Conference, June 12-13 in San Antonio, home of the US' first Spanish-language radio station, KCOR.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
