Jay Soderberg -- host of Next Fan Up -- was our guest on the podcast Friday. Jay started out at ESPN where he had a lot to do with launching their podcast strategy, which, by the way, is hugely successful today. And, of course, he's extremely knowledgeable on all things podcasting having been in the space for so many years.
(By Spike Santee) When I first started selling radio, I was told “Whoever controls the creative, controls the client.” You can be the creative leader in your market by learning how and why listeners are willing to emotionally engage with a brand. Here's how.
Do you know someone who is doing great work in Hispanic radio? Nominations are now open for the Medallas de Cortez awards, which are given for excellence in Hispanic radio. This is the 10th year for the awards. Make your nominations HERE.
The Sound Bites Awards, sponsored by the Massachusetts Broadcasters Association, took place Wednesday. 2015 MBA Broadcaster of the Year Candy O’Terry emceed the event. Here are the winners...
Software provider Aptivada will be used for contesting, promotions, database management,and newsletters at Salem's 116 stations.
Digital Sound & Video offers custom imaging production at its state-of-the-art studios in Ormond Beach, FL, using fully licensed libraries and sound effects. Clients include iHeartMedia, Entercom, Alpha, SummitMedia, and Saga. Sun & Fun Media will now be repping the company.
Alpha Media Alaska brought home four Goldie Awards from the Alaska Broadcasters. Here are the full details...
Are you hearing things about your market? Let us investigate. Radio Ink Magazine is the only 26-year-old trade magazine in the radio industry. That's the result of a lot of trust over those years. Send all news tips in total confidence, and any other station news to Radio Ink Editor Ed Ryan at [email protected]
In 2018, RadioInk.com has been publishing advertiser success stories every Monday morning. We've found great local advertisers that are using radio to drive customers to their stores and dollars to their cash registers. We want to publicize your greatest advertiser success story of the year.
Our thanks to Richard Bouchard, the treasurer of Bouchard Broadcasting, for sharing this classic. Bouchard, who just turned 80, is pictured here at WNRI in Woonsocket, RI, has been involved in professional broadcasting since age 17. Send your Blast to [email protected].