Advantage Audio: Sonic Branding Has Massive Effect On Gen Z
A recent study by sonic branding agency Amp has shed light on Gen Z's ability to recognize brands through specific sounds. The research evaluated sonic branding from 72 firms to assess the auditory influence on this demographic.
EMF Closes On Houston Buy, Adds Two Mississippi Stations
Educational Media Foundation has finalized plans to acquire two Mississippi radio stations from Flinn Broadcasting. The news comes the same day as EMF closed on the $3.1 million buy of Country Legends 97.1 (KTHT) in Houston from Urban One.
Paige Nienaber’s Midweek Idea Dump: The Consultant From Hell
(By Paige Nienaber, obviously) This reminds me of successful bits where you don't realize it’s a hit until the next morning. A client asked me to leave a voicemail as the new morning show consultant. “Just say something stupid. That shouldn’t be hard.”
“I’d Just Be Throwing Good Money After Bad”
(By Chris Stonick) That is a recent objection someone brought to me when we discussed radio advertising. Why? Because the unemployment rate is so low, they felt trying to do anything would be a waste. Here is the reality:
MIW Gives Last Call For Mildred Carter Mentoring Applications
Mentoring and Inspiring Women in Radio is giving a reminder that the organization's submission period for their 2023-2024 Mildred Carter Mentoring Program, which pairs aspiring mentees with established women in broadcasting, will conclude on Friday.
Newsweek’s Josh Hammer Starts News/Talk Syndication In Seattle
Newsweek has unveiled its latest audio endeavor, The Josh Hammer Show. The show is set for national radio syndication, launching with AM 770 KTTH in Seattle starting November 4, anchored by Newsweek Senior Editor-at-Large Josh Hammer.
Gary Hahn, NC State Radio Voice, To Retire After Three Decades
Gary Hahn, radio voice for NC State football and men's basketball, will retire at the close of the 2023-24 basketball season after 34 years on-air for the school. Hahn has lent his voice to over 1,400 games.
Grace Campbell Braves 28 Dates With iHeartPodcasts
iHeartPodcasts in collaboration with Novel presents the weekly podcast 28 Dates Later with Grace Campbell. The show follows Campbell as she undertakes 28 dates in two months with individuals who deviate from her usual preferences.
Living In VSiN: Oregon Christian AM Flips To Sports Betting
Sports betting network VSiN has expanded its radio reach, adding affiliates in Medford, OR, and Abilene, TX. Medford's KDSO-AM has introduced 21 hours of VSiN content as 1300/107.9 The Ace. The station was previously known as The Dove.
Libsyn Says ‘Bravo’ To Ad Deal With Big IP Media
Libsyn has unveiled an exclusive advertising deal through its AdvertiseCast with podcast studio Big IP Media. This partnership involves four renowned reality TV podcasts: No Filter with Zack Peter, Daily Dose of Dana, BravBros, and Pop Apologists.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
