Frequency and Boostr Team Up For Host-Read Ads In Podcasts
Audio workflow automation platform Frequency has announced a strategic partnership with advertising management platform Boostr to optimize the production workflow for host-read ads in podcasting.
Rogan Rules Top Pods List Once Again Before Exclusivity Ends
As The Joe Rogan Experience signs a new deal with Spotify bringing the show back to Apple Podcasts, YouTube, and other major platforms, it once again is the most-listened-to podcast in the US according to Edison Research data.
UNESCO Joins The Fight To Preserve Radio In Electric Vehicles
"Radio in cars should not just be easy to find, it must be impossible to miss." Those are the words in a joint statement led by UNESCO on World Radio Day, addressing the recent moves by some carmakers to remove AM radio from electric vehicles in the US and abroad.
Paige Nienaber’s Midweek Idea Dump: Who’s Your Spanky?
(By Paige Nienaber) No one got into Radio to fill out TPS Reports. You got into it to have more fun than your friends who were destined for careers with higher salaries. The key is to get your station a Spanky.
Hate 60-Second Ads? Watch The Super Bowl
(By Rick Fink) There's only one time a year that people intentionally want to see or hear ads, and actually enjoy doing so. It happened last Sunday: Super Bowl LVIII. Why is there so much interest in the Super Bowl ads? Roy Williams knows.
What Radio Can Learn From The Grammys
(By Randy Lane) During a coaching session this week, I heard a familiar response about awards shows: “I stopped watching awards shows years ago.” If you missed this year's Grammy Awards, you missed some great (and rare) radio lessons.
Ahead of Daytona, Motor Racing Network Adds 10 Stations
As anticipation builds for NASCAR's season opener on Sunday, Motor Racing Network has announced the addition of numerous new affiliates for the year. Washington, DC's WSBN-AM and St. Louis' KFNS-AM are among the ten stations that have joined MRN.
Dozens Of New Affiliates Fall Into ‘The Money Pit’
Talk Shows USA's The Money Pit Home Improvement Show has expanded its affiliate reach by 52 with new additions including signals in Los Angeles and Houston. The syndicated show, hosted by experts Tom Kraeutler and Leslie Segrete, is now on 450 stations.
Veritonic Finds Pulse For Audio Ad Campaign Performance Data
Audio analytics provider Veritonic has introduced Brand Lift Pulse, a new self-service advertising program designed to give wider access to brand health and campaign performance data.
Lazer Media Raises Chip Ehrhardt To Top Company Sales Role
Hispanic radio operator Lazer Media has promoted Chip Ehrhardt to its Chief Sales Officer. Ehrhardt is tasked with spearheading the sales strategies across the company’s 48 radio stations in twenty markets in Nevada and across California.
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