Progressive Follows The ‘Flo’ Back To The Top Of Radio Ad Charts
After two weeks of heavy ad play from home improvement brands, Progressive retook the lead among radio's top national advertisers. Notching 55,611 plays, the insurance giant rose from third place, surpassing The Home Depot and Lowe's.
Quu Taps Dan Binder for Onboarding Management Role
Radio in-car dashboard revitalizer Quu has announced the addition of Dan Binder as its new Onboarding/Programming Services Manager. In his new position, Binder will be the primary contact for new clients, guiding them through the onboarding process.
Former RAB President Miles David Has Passed Away At 98
RAB has announced the passing of the organization's former President and CEO Miles David. David led RAB from 1966 to 1983, a tenure marked by significant innovation and growth for the organization.
The Bet Parlays Its Way Onto A New Signal In Detroit
With the launch of Rob Parker’s Sports Rap Radio (WXYT-AM), Audacy has moved The Bet Detroit to the WXYT-HD3. The station, part of the broadcaster's larger BetQL Network, first started airing in the market in 2021.
SiriusXM Hits the Las Vegas Strip with New Wynn Resort Studio
SiriusXM has launched a new Las Vegas broadcast studio inside the Wynn Resort. The launch will be marked by a live broadcast on June 5 from seven-time Grammy Award-winning singer-songwriter John Mayer for his Life with John Mayer SiriusXM channel.
Futuri, SBS, and Benztown To Unpack AI’s Role In Radio Sales
On June 13, Futuri’s Erin Callaghan will lead a discussion on predictive analytics and understanding customer behavior via AI. The panel will discuss actual case studies and powerful strategies for thriving within an AI-driven sales environment.
Podcast Audience Numbers May Be Even Higher Than Considered
As US podcast audience numbers hit record highs according to Edison Research's Infinite Dial 2024, a MARU/Matchbox study finds that current podcast audience measurement metrics may be making a critical omission that vastly undersells the medium.
Libsyn Optimistic On Podcast Rate Futures As May CPMs Lower
Libsyn Ads has released its May 2024 podcast advertising rates, with the average cost per thousand for a 60-second spot falling for the third month in a row. May's average CPM was recorded at $21.63, showing a slight decrease from April's average.
Karen Milne Rejoins Wilkinson Barker Knauer As Partner In DC
Karen Milne has returned as a Partner at Wilkinson Barker Knauer, LLP at the firm's Washington, DC, office. Milne was previously a WBK Partner from April 2021 until August 2022, when she accepted the role of SVP, US Regulatory at TelevisaUnivision.
Radio’s Reach Unrivaled Across Super and Light Media Consumers
As radio remains a favorite of American adults across generations, new data is showcasing how heavily AM/FM is consumed, even among the heaviest TV and internet users. However, radio also plays a crucial role in reaching those less engaged with other media.
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