Three Country Stations Prep For Good Parts
Good Parts Media, an AdLarge company, announced on Monday they're bringing Country show prep to three new stations. WKRO/Orlando, WFON/Green Bay, and WUDE/Columbia, SC will be using Good Parts' Prep Country content service.
Radio’s Web3 Future Is At NAB Show’s Present
Where is Web3 going and where can it take radio? That's what the National Association of Broadcasters will guide broadcasters through at the 2023 NAB Show, tackling key trends like data and analytics, generative AI, the metaverse, blockchain, and NFTs.
FCC Wants A North Carolina Station To Settle Its Debts
The FCC Media Bureau is telling a North Carolina FM to pay its overdue annual regulatory fees or risk license revocation. An Order to Pay or to Show Cause was issued jointly with the FCC’s Managing Director to Durlyn Broadcasting's WPNC.
Xperi’s Joe D’Angelo Has A Plan For NAB Show 2023
Today we sit down with Joe D'Angelo, Senior Vice President of Global Radio and Digital Audio at Xperi, to discuss the upcoming NAB Show 2023. Radio Ink asks about AI, HD Radio's tie to Vegas, and the importance of comfortable shoes.
Digital Focus Groups For All? Test Your Ad
Originally available for video and image-only commercials, System1 introduced Test Your Ad Audio on Monday. The extension of the Test Your Ad platform lets advertisers run mini-focus groups that measure and rate listeners’ emotional responses.
Centennial Makeover For NAB’s ‘We Are Broadcasters’
The NAB has updated its We Are Broadcasters PSA campaign for the organization's centennial. The new 30-second spots praise local broadcasting's “enduring value” to deliver “trusted information in convenient, modern, and familiar ways.”
Upside Back Up To Number One
An upswing in ad play puts Upside back on top of the Media Monitors National Charts for March 20-26. The cash saver beat back-to-back number-one Progressive with 59,365 ads played across radio - a big bump from last week's 44,134.
‘Liveline’ Taking Party To The Weekend
Syndicated Top 40 show Liveline announced a new spinoff program on Monday, Party Songs Weekend. The live five-hour Saturday show, is hosted by Liveline's Mason and produced by John Garabedian.
How To Handle Rejection
(By Rick Fink) We all dread it; we've all heard it - "no." Very often, the only difference between a very successful and unsuccessful salespersons is their ability to handle rejection. Handling rejection on one sale depends on another: how you sell yourself on you.
Want To Sell More Radio? Get Heavy
(By Marc Greenspan) Maybe you saw the recent news that radio's audience outpaced TV for the first time in media history. So how does radio sales capitalize on that? You have to get 'heavy.'
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