Home Search

pat bryson - search results

If you're not happy with the results, please do another search
Pat Bryson

Can Your Prospect Even Say Yes?

0
(By Pat Bryson) I believe that 85-90% of the time we don't close business it is because we are talking to a person who can say no, but can't say yes. I call that person, Mr. Not-So-Big. Getting to the yes person can be difficult.
Pat Bryson

The Power of Priority: Do Clients Put Your Brand First?

0
(By Pat Bryson) I was working with a newspaper client a few weeks ago discussing the most common objections they hear. Undoubtedly, it was this: "Nobody reads the newspaper anymore." Does that sound familiar to you?
Pat Bryson

A Lesson From My Million-Dollar Nemesis

1
(By Pat Bryson) When I was first selling, and later as a sales manager and market manager, one of my biggest nemeses was a gentleman named Les Boyle. He also happened to be one of my biggest clients.
Pat Bryson

How Full Is Your Testimonial File?

0
(By Pat Bryson) There is nothing more powerful than using a third-party reference during your sales process. Happy, satisfied clients lead to new business. When was the last time you updated your testimonial file?
Pat Bryson

These 11 Traits Separate Radio’s 20% Who Write 80%

0
(By Pat Bryson) Today's successful Account Executives have the mindset of marketing consultants, not just spot salespeople. The 20% of sellers that write 80% of the revenue share certain traits in common. What are the 11 attributes of the Best of the Best?
Pat Bryson

Risk Versus Reward: It’s Up To Us!

0
(By Pat Bryson) Human nature being what it is, a purchase will not take place until the buyer believes that their opportunity for reward is greater than their risk. That takes a real, live salesperson.
Pat Bryson

My Magic Sales Words And How To Use Them

0
(By Pat Bryson) You've probably been in a buying situation where the salesperson made you uncomfortable. Perhaps that seller was a bit too slick. Perhaps they used technical terms you didn't understand.
Pat Bryson

Salespeople: Here’s What Local Businesses Want

0
(By Pat Bryson) Before I started Bryson Broadcasting International, I was a market manager for radio stations. One night, I woke up at 3:00 AM with this thought: "What do local businesses want from my salespeople?"
Pat Bryson

I Want It NOW!

0
(By Pat Bryson) I was on a zoom call a couple of weeks ago with a very good salesperson. She had emailed me to say that she had been experiencing a rash of cancellations in the past few weeks.
Pat Bryson

Budgets Aren’t Important

0
(By Pat Bryson) Us: "What's your budget?" Client: "I don't really have one." Or Us: "What's your budget?" Client: "I have $200 a month."

Free Daily Radio News

Daily industry headlines plus breaking news bulletins.

Our Print Magazine: Radio Ink

May 15, 2023


Cover Q&A: Angela Yee
The Most Influential Women In Radio
Do You Hustle Or Do You Coast?

SUBSCRIBE