Does Your Brand Own Its Emotion?
(By Randy Lane) Jimmy Fallon says he spent years chasing a dream that wasn’t his. After his first stint at SNL, his goal was to become a movie star. He made two movies that bombed. Then he had a realization. “I think my why is, ‘Can I make people happy?’”
Don’t Leave The Office Today Before Doing THIS
(By Rick Fink) It’s one of the strongest sermons I preach! Preparation is the key to success! Abraham Lincoln understood the value of being prepared when he said, "Give me six hours to chop down a tree and I will spend the first four sharpening the ax."
Multi-Channel Audio Ads Bring 55% Higher Holiday Conversions
With the holiday shopping season now underway, brands are vying for attention and audio continues to offer powerful reach and return on investment, from seasonal radio to engaging and entertaining podcasts. So how can brands best leverage this time of year?
Toucher ‘Happy’ That ‘Backstabber’ Rich Shertenlieb Was Fired
If Rich Shertenlieb was looking for sympathy over being part of iHeartMedia's ongoing layoffs from his former on-air partner, he'll be waiting a long time. Fred Toucher spent part of his Tuesday show on The Sports Hub torching his past co-host of nearly two decades.
Wolfman Jack Is Back On A Baja California Border Blaster
Tijuana's 1090 AM XEPRS has flipped formats from Spanish Christian to Oldies, bringing the late Wolfman Jack back to the frequency that made him famous. The Wolfman created his on-air persona at 1090, then XERB, in the early 1960s.
Curtis LeGeyt Praises Broadcasters’ Role in Election
NAB President and CEO Curtis LeGeyt has again emphasized the importance of press freedom in maintaining an informed electorate. From Election Day to the critical role of radio after Hurricane Helene, LeGeyt praised broadcasters for halting misinformation.
Political Ad Dollars and Digital Growth Anchor Beasley Media’s Q3
Beasley Media Group reported a mix of progress and challenges in its Q3 2024 earnings call. The company faced a dip in overall net revenue, reporting $58.2 million, down from $60.1 million a year prior in the face of reduced audio advertising and business changes.
Report: Spotify’s Programmatic Ad Revenue Soars for 2024
While Spotify won't report its full Q3 earnings until November 12, the streamer will likely be boasting an 11% year-over-year growth in audio advertising revenue in the US for 2024. The news comes as the Swedish company strengthens its programmatic ad strategy.
‘The Max’ Raises Record for Ronald McDonald House of Memphis
98.1 The Max (WXMX) in Memphis raised over $920,000 for Ronald McDonald House Charities of Memphis during its 34th Annual Radiothon on November 1. In less than 12 hours, listeners helped the Cumulus Media rock station achieve a record-breaking amount.
Experts Weigh In on Radio Kraków’s Controversial AI Experiment
Last week, a Polish radio station ended its use of AI-generated hosts after widespread backlash. Radio Ink turned to three early experts in broadcast AI - Suzy’s Matt Britton, Futuri’s Daniel Anstandig, and Alpha Media’s Phil Becker - to unpack lessons from the “experiment.”
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