Mental Health Matters: Cal Beyer On Leaders, Actions, & Support
Ahead of Mental Health Awareness Month, Radio Ink talks with workplace mental health expert Cal Beyer on the emotional demands of broadcasting - and how leaders can help their teams thrive in a high-pressure industry where stress is often the norm.
Nielsen Study Shows Radio Offers Highest ROI in Media Mix
As brands reevaluate media budgets in the face of economic challenges and the resulting unpredictability of consumer behavior, Audacy is sharing Nielsen data that shows how traditional radio outpaces nearly every other channel in media efficiency.
Bankruptcy Judge Pauses Sale of KDHX, Questions Board Activity
A federal bankruptcy judge has postponed a decision on the proposed sale of St. Louis community radio station KDHX to Educational Media Foundation, giving both supporters of the independent station and a competing Christian broadcaster more time to make plans.
Why Build Client Relationships? For Times Like These
(By Loyd Ford) “I have to hold on to my money,” says the advertiser. “Things are uncertain right now.” There is more than one way to look at any given situation. Our job is often to bring fresh perspective and new ideas to situations where challenges exist.
10,000-to-1 Reverse Stock Split Restructures Libsyn Ownership
Podcast hosting and monetization company Libsyn has completed a 10,000-to-1 reverse stock split. As a result of the split, shareholders with fewer than 10,000 shares now no longer hold equity in the company.
La Ley Extends Reach Into Two New North Carolina Markets
Curtis Media Group is growing its Spanish-language footprint in North Carolina with the expansion of its Regional Mexican formatted La Ley. La Ley will air a simulcast of WYMY in Burlington on WFMC-AM in Goldsboro and WWMC-AM in Kinston.
iHeart’s BIN Campaign to Address Black Maternal Health Crisis
iHeartMedia's Black Information Network has launched a national public awareness initiative focused on Black maternal mortality in the US. Saving Black Moms: A Maternal Health Crisis will include on-air and digital reporting, PSAs, and community engagement
Another Westwood One Talk Host Joins Trump Administration
Another Westwood One syndicated talk host is taking a seat in the Trump administration, as Conservative personality Mark Levin is joining a restructured Homeland Security Advisory Council to focus on immigration enforcement and border security.
Norsan Media Names New National Accounts Director
Hispanic-focused broadcaster Norsan Media has appointed Sylvia Serna Refojo as National Accounts Director. Refojo will lead partnerships with agencies and advertisers seeking to reach the growing Hispanic market through culturally relevant campaigns.
Lisa Waks Joins AdLarge as EVP of Business Development
AdLarge and the fwd. network have named Lisa Waks as Executive Vice President of Business Development and Partnerships. Waks will oversee strategic digital partnerships and business development, including the fwd. network’s slate of female-focused content.
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