A New Media Monitors Leader
Swiffer wiped out Progressive at the top of the Media Monitors list. Progressive, had occupied the top spot for weeks, was swept out of the top by the popular cleaning appliance.
Mr. Master Announces Two Name Changes
Mr. Master has changed the name of its Automation Import Manager software to AIM Premium and its MediaShooterPro software to AIM Basic.
Libsyn Closes Deal
Liberated Syndication has acquired German podcast company Julep Media. Julep Media is Germany’s largest independent platform for podcast advertising.
Skyview Networks Adds Sales Staff
Skyview Networks has added six new sales positions and a mentorship program. Two slots have been filled with audio industry sales veterans, while the additional four slots, in the mentorship program, are filled with new, entry-level Network Sales Account Executives.
KNX Launches LA’s Morning News
Longtime KNX News anchor and podcaster Mike Simpson moves to mornings to host the show alongside co-host Vicky Moore and traffic reporter and news personality Jennifer York. The moves follow the retirement of morning news anchor Dick Helton after 24 years at KNX.
Station Owner Dies
The Boston Globe is reporting that WBLQ owner Christopher DiPaola has died at the age of 49. The cause of death was not announced. On the air, DiPaola was known as “Crazy” Chris DiPaola. WBLQ is located in Westerly, RI.
Can You Take And Hold The Reservation?
(By Alec Drake) Remember the rental car scene on "Seinfeld" where Jerry shows up to claim his car? The clerk behind the desk politely tells him that they are out of vehicles.
Coaching Personalities: The Foundation To Winning Radio
(Mike McVay) The coaching of talent can make a big and immediate difference in a station’s ratings. Unfortunately, too many Program Directors either spend too little time coaching an on-air personality or they overcoach them and attempt to control every element of a show.
6 Powerful Keys To Growing 2023 Sales
(By Loyd Ford) As humans, we want shortcuts. Even corporations are constantly looking for the magic formula for skipping costly steps to get results. However, skipping steps in the selling process will result in pulling up short more often and losing opportunities for relationships and income.
Understanding CLV
(By Rick Fink) Business owners, especially when dealing with advertising, seldom factor in the lifetime value of gaining one new customer. The same, unfortunately, may be said about advertising reps as well.















