The Secret to Your Success Is Differentiation
(By Marc Greenspan) It is to an advertiser’s advantage to treat all advertising outlets the same. Advertising is not a commodity and cannot be successfully sold that way. It is imperative that the radio industry explain this to potential advertisers on two fronts.
Choose Your News
(By Mike McVay) The title alone sounds like a morning show feature where a listener, or morning show cohost, picks a story that the on-air team will talk about. Various news/talk stations seem to take liberty with blurring the line between news and commentary.
9 Keys To Sales Greatness
(By Loyd Ford) If you are in the business of selling, you want to become better at any part of selling that means more revenue for your company and more income for yourself. After all, a big part of the joy that comes from a sales job is winning.
Want a Resolution for 2023? Be Kind and Appreciative
(By James Bahm) The more kindness, respect, and appreciation you show your team, the more it will be reciprocated. If you show your team the way to lead and give them the freedom to grow while mentoring them with genuine appreciation, you’ll see unprecedented results.
Take a Bow For Failure
(By Jeff McHugh) If you are a reader of our newsletter, you may recall my adventure trying improvisational theater. Despite how terrible I was, I grew a lot from the experience. I signed up again and after two classes I am still terrible.
Our MUST-SEE Webinar is TODAY
The webinar is set for 12PM Eastern today. Xperi will unveil new benefits to broadcasters with their DTS AutoStage global hybrid radio solution that now gives access to radio analytics and audience insights.
‘Country Top 40 with Fitz’ Producing Holiday Specials
Country Top 40 with Fitz will produce two holiday specials — CT40's Christmas in America and CT40's Year of Hits: The Top 50 Songs of 2022 — in partnership with CT40's syndicator, Skyview Networks.
WPTW Opening House for 75th Anniversary
Muzzy Broadcasting's WPTW (98.1 FM) in Piqua, Ohio is holding an open house in celebration of the station's 75th anniversary. The open house will take place Wednesday, December 7 at the station's studios from 9 a.m. to 7 p.m.
WFAE Staff Officially Form Union
Editorial workers at Charlotte's WFAE (90.7 FM) have officially formed a union with SAG-AFTRA less than a month after voting to do so. The union is a first for a public radio station in the Carolinas, a SAG-AFTRA spokesperson told Radio Ink in November.
Powerful Senator Tells Automakers AM Radio Must Stay
With more chatter bubbling up that AM radio may not have a place on the computer entertainment dashboard of the future, especially in electric vehicles, Massachusetts Democratic Senator Edward Markey has a message for automakers.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
