Don’t Mess With The NCAA
The NCAA college basketball tournament is about to begin. Before you start running a promotion about the tournament you may want to read David Oxenford's latest column about how the NCAA will hunt you down if you use their terms and logos. READ IT
March Madness Hits Entercom
Entercom has partnered with Geico to promote the auto insurance company’s 2021 “Million Dollar Bracket Challenge.” The partnership will encompass multiple platforms.
HVBC Group Fundraising Success
The Holston Valley Broadcasting Group, serving northeast Tennessee and southwest Virginia, reports success in raising funds for a local Children’s Hospital. Niswonger Children’s Hospital is part of the Children’s Miracle Network.
Indeed Back on Top of Radio
According to Media Monitors Indeed.com aired 59,150 commercial on radio stations across the country last week to take over the top spot from the CDC, which was bumped to second with 55,759.
Carton: I Was Set to Replace Howard Stern
When Howard Stern was getting set to leave radio for satellite, Craig Carton, working for New Jersey 101.5 at the time, said the deal was done for him to replace Stern. The New Jersey station was owned by Millenium Radio Group back then.
Hall Accepting Suggestions
The Museum of Broadcast Communications announces that the Radio Hall of Fame Nominating Committee will accept suggestions for 2021 nominees beginning today through March 31, 2021.
250 Stations Sign Up For Cash Giveaway
The Independent Broadcasters Association has completed the sign-up process for the first IBA National Cash Contest. 250 stations will participate in the national 8-week contest that kicks off April 19. $1,000 per day will be given away.
Not All Rating Points are Created Equal
(By Charlie Sislen) Buying radio is easy. You establish a cost per point and see which stations will meet it. Then, you buy those stations. You get the points you want for the budget you want. SIMPLE.
Bloomberg Marks Pandemic Anniversary
Bloomberg Radio and Key Networks are teaming up on a month-long daily series marking the first anniversary of the COVID-19 being declared a pandemic. A year Like No Other starts daily programs March 15.
New South Radiothon Success
Mississippi based New South Radio raised more than $440,000 for Childrens of Mississippi in Jackson. Over the last 20 years listeners have raised more than Seven Million dollars during the radiothons.
Our Print Magazine: Radio Ink
With Lou Paskalis
Radio's Top 20 Leaders
Information Or Transformation?
