As American As Apple Pie
(By Pat Bryson) Tomorrow is July 4th, the day America celebrates the passage of the Declaration of Independence. As our country grew and developed, free enterprise became the backbone of improving the lives of our countrymen and women.
Creating Your Station’s Elevator Pitch
(By Marc Greenspan) Crafting your station’s elevator pitch is a daunting task for most people. Where do you start? What is important to include? Here are a few ideas based on our years of expertise in using data to craft station stories.
The 6 P’s Of Promotions
(By Mike McVay) Somewhere in Radioland, a PD, Promotions Director, or Sales Manager is waking up to this column with the realization that they have nothing special planned for tomorrow's holiday. Sadly, this doesn’t happen only around July 4th.
6 Navy SEALs Lessons For Your Sales Team
(By Loyd Ford) What if your sales team made the decision together to learn to function more like a Navy SEALs team? Let’s look at 6 characteristics that could benefit your revenue and also your team.
10 Commandments Of Guest Interviews
(By Jeff McHugh) Have you ever seen an amateur try to do the work of an expert? Imagine a surgeon handing an average person a scalpel, or a World Cup soccer team bringing a fan down to the pitch to play goalie.
16 Attorneys General Confront EV Makers Over AM
As we head into the second half of 2023, the campaign to save AM radio is only getting stronger. Attorneys general from 16 states have expressed their concern about the decision of several organizations to eliminate AM radios in electric cars.
Thank You, Ed
(By Deborah Parenti) Steering away from my usual topics, today I want to share some recent developments at Radio Ink. First, a thank you. Today is the last day at the publication for our Editor-in-Chief, Ed Ryan.
KILT Goes Way Over ’10K For The Troops’ In Houston
Audacy Houston's 100.3 The Bull (KILT) just finished its annual "10,000 For The Troops" drive, ahead of the Independence Day holiday, and had a record showing of support for America's armed servicemembers led by The Morning Bullpen with George, Mo, and Erik.
Wisconsin Public Radio Makes Change In Madison
Wisconsin Public Radio is making a change to one of its radio frequencies in Madison. WPR's Ideas Network, WHA-AM, will be making a switch on its FM translator from 90.9 to 90.5 starting July 1.
Kansas City FM Takes A Stand After 100 Area Murders
Kansas City radio station Hot 103 Jamz! (KPRS) is taking a stand in its community by dedicating 12 hours of airtime to anti-violence. The initiative comes after nearly 100 homicides in the area by the halfway mark of 2023.
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