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After 24 years as a Partner at Research Director, Inc., Charlie Sislen has announced his plans to retire on December 31, 2021. Sislen said the last 20 plus years have been a pleasure.

Nielsen announced that the hardware stations use to encode their signals, which sits in a station's equipment rack, will now be available in equipment stations typically purchase from vendors.

30 years ago Research Director, Inc. was launched in the basement of an Arlington, VA. home. Since then the company has worked with hundreds of radio stations over the past three decades.

Nakia Smith is celebrating her 20-year anniversary with the Research Director, Inc.

It's called Exact Age 3.0 and our friends at The Research Director says this new report "pinpoints the age, gender, and ethnicity cells that contribute the most listening to every station and specified format groups in the market."

What happened in San Diego is a great case study in how the world has changed since social media became the part of everyone's life. Not too long ago a GM and PD would be elated when a jock devised a plan to "create buzz" that had everyone in the community talking about the station. One particular incident comes to mind right away. It took place on July 12, 1979.

Research Director has launched a new tool called the Opportunity Factor, which the company says will help programmers grow ratings by targeting geographic areas. Based on Research Director's Hot Zip Report, the Opportunity Factor identifies zip codes important to a station’s format but that the station may not be converting to a high share of listening.

The whole staff celebrated with Sislen as he chalked up the Big 2-0. As one of the partners, Sislen is involved with sales, customer relations, and business development. He joined Research Director after 12 years as Vice President of Research/Marketing at Eastman Radio.

The road has been especially rocky between the radio industry and its primary ratings firm over the past several months. Wednesday's announcement that Nielsen would increase PPM panel sizes may have filled in a few potholes. It's no secret industry executives are quite upset to have Portable People Meters malfunction the way they did in November, especially with the amount of money radio doles out to Nielsen.

A big congratulations to Radio Sales Research Manager Kathryn Boxill who is celebrating her 20-year anniversary with Research Director. Prior to joining Research Director she was a media buyer with Mattress Discounters.