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At the Radio Show On Wednesday Pillsbury's Scott Flick interviewed Hubbard CEO Ginny Morris and Connoisseur CEO Jeff Warshaw about the challenges of getting through the 2020 COVID-19 Pandemic. One of the topics they discussed was how they keep their people motivated.

(By Chris Byrnes) It was 20 years ago that ByrnesMedia was formed. As I reflect on all the people I've met and worked with in the radio industry I got to thinking about all the things I've learned. Here are some that are perhaps more important today than ever as we all navigate the impact of a pandemic.

(By Loyd Ford) In today’s world, radio personalities have to consistently build their value, value the local politics of their cluster and they should still put significant effort into building their personality brand.

(By Buzz Knight) Today, we begin a new series of interviews with industry thought leaders on The Future of Audio. First up Fred Jacobs, the founder of Jacobs Media.

(By Jackson Dell Weaver) Everyone talks ‘game’ about pivoting.  How do we pivot in this extraordinary time?  So far my favorite pivot is the self-described dive bar with decent food in Queens, that faced with closure as a non-essential business.

(By Jackson Del Weaver) Jim wasn’t what you’d expect. Today less so, but back then car dealers were often slick, fast talking and dressed to kill or at least maim. That wasn’t Jim – always a little disheveled wearing a white button down shirt with a colorless tie.

(By Bob McCurdy) No business competes in a vacuum and no business is immune to the effects of a competitor’s advertising. It’s important for those advertisers with a limited advertising budget to choose their ad vehicles with care or risk having their messaging being drowned-out by the competition.

(By Jay Stevens) When was the last time you had great customer service, at any business, where it was so good you had to tell your friends and maybe you even flagged down the manager to alert them? If you're like most of us, you really have to think about it.

(By Randy Lane) Routines are useful, but the downside is they can create rote behavior. In real life, breaking news, a loud noise, or the ping of an incoming text disrupts our patterns and forces us to pay attention. Suddenly we are alert, focused, and energized.

(By Charlie Sislen) Using either Tapscan’s Scarborough Crosstab report or Research Director’s Prospector report, you can determine what media non-TV viewers consume.