Skyview Discusses State Of Radio With LeGeyt & RAB
Skyview Networks recently hosted its annual sales conference in Scottsdale, Arizona, where industry leaders gathered to strategize in the evolving audio industry. The conference focused on the latest trends and challenges in the industry, as well as digital solutions.
Why Do I Want This? Unlocking Emotional Ads
(By Pat Bryson) John Wanamaker is credited with saying, "Half of my advertising is wasted: I just don't know which half." Whether or not this is...
Did Your Station Have Another Worthless Weekend?
(By Marc Greenspan) Why do stations continue to lose money on weekends? To most veteran radio advertisers, weekends are perceived as a bonus. Worse, a throw-in that helps to bring in the primetime cost per point.
Do You Trust ‘The Fifth Beatle’?
(By Mike McVay) This past week Fred Jacobs of Jacobs Media and I joined Loyd Ford on his podcast The Encouragers: The Radio Rally podcast. The topic was artificial intelligence. Fred, Loyd, and I agreed on one thing, almost immediately.
Eight Constants All Great Sellers Understand
(By Loyd Ford) The idea behind selling is like saving money or trying to lose weight. There are things you know you should do, but we actually want to do something else that feels better. This is normal human behavior.
5 Star Personality Traits Of Radio
(By Randy Lane) What are the characteristics you need to become a successful radio or podcast personality? That’s a question I get from people starting podcasts and from young people beginning their radio careers. Here are five common traits of star personalities.
Zen and the Art Of Radio Sales Maintenance
(By Rick Fink) The sad fact is once the sale is made, too many media reps ignore their new client for any of a number of reasons, only to reconnect once the schedule or contract is over. That’s way too late!
Bradley Increases Role At Audacy Chicago
Audacy Chicago has appointed Erik Bradley as the Brand Manager of 104.3 Jams (WBMX). In his new position, Bradley will be responsible for overseeing the station's content strategy, talent management, operations, and branding. Bradley has been with WBBM since 1993.
Benztown & P1 Webinar Highlights Randy Williams
Benztown and P1 Media Group, in collaboration with the Global Radio Ideas Facebook Group, will be hosting a free webinar titled "How One Programmer Conquered San Diego, the World, and Created a Nation" on June 22 with Randy Williams.
Archewell Audio and Spotify Have Royal Split
Prince Harry and Meghan Markle's podcasting agreement with Spotify has come to an end after producing just one series. A joint statement from Spotify and the couple's company, Archewell Audio, revealed that the agreement for future series had been terminated.
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