Lowe’s Finishes High Again For January’s Top Advertisers
There was little change in the past week as Lowe's again led the pack of radio's top national advertisers. The home improvement giant continues to spread its consistent message, staying top of mind for consumers as the nation hunkers down through winter.
Apple’s Podcast Metric Shift Shocks The System To Benefit Ads
The latest update to Apple's iOS operating system for iPhone users marks a significant shift in podcast metrics, carried by a reduction in automatic downloads. This change is a result of industry collaboration with Apple to align downloads more closely with actual listening.
Shan Berries Back In The Bay Area Radio Mix With Alpha Media
Bay Area media personality Shan Berries is joining Alpha Media San Jose's Mix 106.5 for Afternoon Drive, starting February 5th. Berries previously served as a host and producer for Bonneville International's 99.7 Now in addition to television gigs.
In Podcast Coup, SiriusXM Pinches ‘SmartLess’ In 9-Figure Deal
After three years at Amazon, Will Arnett, Jason Bateman, and Sean Hayes' SmartLess Media has signed a multi-year agreement with SiriusXM. Sources close to the sale place the agreement at more than $100 million, as the company vies to entice new subscribers.
Jess Hilarious Joins ‘The Breakfast Club’ as New Co-Host
iHeartMedia has announced the addition of Jess Hilarious as the permanent co-host of The Breakfast Club, starting February 5. Hilarious will join DJ Envy and Charlamagne Tha God on New York's Power 105.1 (WWPR) and in nationwide syndication.
Former Bullitt-Owned Station Gifted To Washington State University
Northwest Public Broadcasting received a unique gift to expand the NPR affiliate's coverage in Washington state: the FCC license for KOHO 101.1. The in-kind gift and grant to Washington State's Edward R. Murrow College comes from the Sleeping Lady Foundation.
Alaska’s Longest Running Radio Show To End After Six Decades
Problem Corner, on Juneau's KINY-AM, is set to air its final episode on Friday after nearly 70 years. The decision to end the show came after a change in station ownership and the desire of host Wade Bryson, who has led the program for 16 years, to retire.
Are You Starting 2024 With Profit In 2026?
(By Pat Bryson) I hope by now you have been talking with all your clients about 2023. In selling ahead, I'm sure you've encountered objections to scheduling longer than a few weeks or months. You've probably heard variations on these:
The 7 Elements You Need For 2024 Sales Growth
(By Loyd Ford) The world moves at a fast, goal-oriented pace. It’s not your fault if you think about accomplishment more than people, but it is important to remember that this is a business of relationships. Everyone wants to be heard.
Is There a Right Approach to Using Qualitative Data?
(Marc Greenspan) In previous columns, we have discussed using qualitative data for prospecting and profiling your station. Is there a right approach to using qualitative data? When should you use quantitative data versus qualitative? It depends on your goal.














