Dallas’s WRR Appoints Classical Cellist to Weekend Host Role
Accomplished cellist and arts advocate Brooke Scholl has joined North Texas Public Broadcasting's WRR 101.1 in Dallas as Weekend Host and Programming Assistant. Her previous work includes a stint at Opus 3 Artists in New York.
iHeart Nabs 40% Of US Radio Ad Dollars; Costs Undercut Q1 Gains
iHeartMedia opened 2025 navigating the same tightrope walk that has defined much of the past year for radio: trimming costs while betting big on digital growth as the United States' largest audio operator confronts a stagnant ad market even as listenership grows.
Survey: AM/FM Tops TikTok, YouTube in Podcast Fan Conversion
A new study reveals that the radio audience doesn’t just overlap with podcast listeners - it often outperforms other platforms entirely, making AM/FM one of podcasting’s most engaged and loyal pipelines for fan growth, monetization, and audience retention.
Guest Booking to Lightning Rods: Interview Strategies That Work
(By Mike McVay) During NAB Show 2025 in Las Vegas, I was honored to participate in a Sip & Speak session on Guest Booking & Interview Strategies. The day before, I was fortunate to have interviewed ESPN host, Author, Actor, and cultural figure Stephen A. Smith.
The Art of Balance: Radio, Analytics, and the Human Element
(By John Shomby) Major League Baseball is experiencing the same “data flood” that has hit the radio industry and many other businesses. Analytics has become the norm for every MLB team. The more information, the better the advantage. Sound familiar?
Magellan AI: Top 500 Podcasts Capture Half of Q1 Ad Spend
Podcast ad spending grew 21% year-over-year in Q1 2025, according to Magellan AI’s latest report, but the news might not be favorable for newcomers. As the medium matures, advertisers are consolidating around a smaller circle of proven performers.
Bob Lawrence Departs 7 Mountains Media Parkersburg Post
A year after taking the reins in Parkersburg, WV and Marietta, OH, 7 Mountains Media Market Manager Bob Lawrence is stepping away. Lawrence announced he will be leaving the six-station cluster this Friday, May 16, to pursue a new opportunity in another market.
New LABF Newsletter Dives into Treasures of Broadcast History
The Library of American Broadcasting Foundation has introduced Past Forward, a new free quarterly newsletter designed to showcase the people, moments, and discoveries that have shaped the broadcast industry using the LABF archives.
Do Radio Ads Need A Full Month For Attribution?
As marketers increasingly seek fast, data-driven results, Audacy is making the case for patience when it comes to measuring audio advertising. The broadcaster's insights division emphasized that much of audio’s impact happens well after the ad finishes airing.
With Two Weeks Until Memorial Day, Radio Ad Giants Still Missing
With two weeks until Memorial Day, the weekend's usual advertising suspects are nowhere to be found. So is their absence a late start to what has historically been a major retail window for the category, or a portent of shifting strategies as tariffs stoke fears?
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