Powerful PDs Predict The Future: 2024 Update
(By Mike McVay) Earlier this year, I assembled a group of some of the industry’s most powerful PDs for Radio Ink to ask them about the industry’s future, short and long-term. Before 2024, let’s check in.
Amazon Beat Black Friday, But They Couldn’t Have Done It Alone
(By John Shomby) Black Friday is traditionally a day when retailers flex their muscles, but a few weeks back, Amazon took that to a whole new level. The mega-retailer and the NFL joined forces for the first Black Friday NFL telecast in history.
You Can’t Put The King In A Box
(By Buzz Knight) Have you seen the new CNN show with Charles Barkley and Gayle King? Yikes. I watched the debut, and although I’m frequently not a fan of judging first shows, it was jaw-dropping in its awkward, mundane execution.
Jelly Roll, Sam Hunt, and More Help Philly’s XTU Help St. Jude
Beasley Media Group Philadelphia's 92.5 XTU (WXTU) in Philadelphia, hit a new milestone during its annual St. Jude Cares For Country Kids Radiothon. The country station collected $313,691 over two days with help from Jelly Roll, Sam Hunt, and Cody Johnson.
vCreative Finds New Frequency For Contextual Ad Delivery
vCreative has teamed up with audio ad management platform Frequency, in a collaboration aiming to equip radio broadcasters with advanced tools for crafting, overseeing, and deploying relevant ad content.
Cenla Steps Up In Central Louisiana For The Season Of Giving
During this year's Cares for Kids Toy Drive, Cenla Broadcasting showed its commitment to Central Louisiana with a record-breaking haul. The collective efforts of Cenla's seven stations resulted in over a thousand toys and $3,000 in monetary donations.
Audacy Hosts Radiothons For Kids In Philadelphia and Cleveland
As radio's Season of Giving goes on, two Audacy signals have each raised six figures in their markets, in support of two children's hospitals. Philadelphia's BIG 98.1 (WOGL) and Cleveland's Star 102 (WDOK) both collected lots of cash during their respective radiothons.
Pfizer Double Dips On Radio Advertising As Holiday Profits Persist
The last month of 2023 continues to hold plenty of promise and profit for radio when it comes to national advertisers. Following a record week for the year, spot play among the top five advertisers fell but performed well above the past few months' average.
Five ‘New Faces of Country’ Chosen To Grace CRS 2024
Country Radio Broadcasters has announced an exciting lineup for the New Faces of Country Music Show at CRS 2024. The event, scheduled for March 1 during CRS 2024, will showcase performances by Dillon Carmichael, Megan Moroney, and more.
Radio Ad Sales Predicted To Reach New ‘Digital Paradigm’ In 2024
The broadcast and digital audio industry is poised for a transformative 2024, with experts from across the landscape weighing in with predictions. Triton Digital's leaders see incoming changes to radio sales, podcast audience consumption, and new interactivity.
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