Not Even NHTSA Could Stop Radio’s Ad Play Driving Off A Cliff
The radio advertising landscape took a notable downturn for the week of August 14 through 20, 2023, as the top five national advertisers recorded the worst week of spot plays for the year to date, even as the Labor Day holiday weekend rapidly approaches.
ESPN Radio Confirms New Network Lineup To Start In September
After layoffs, rumors, and major moves, ESPN Radio has unveiled its national weekday lineup that will start September 5. The new roster features both veteran radio hosts and fresh voices for ESPN.
Political Cash Heaved Into Fading TV Market While Radio Gets 5%
The same week that traditional broadcast and cable television viewership's rapid and steady decline reached a significant milestone, radio received more perplexing and somewhat embarrassing news about political ad spend within the medium in 2023.
WMGK’s Cord and Vassalotti To Fill DeBella Slot In Philadelphia
More than a month after Philadelphia morning radio staple John DeBella retired from Beasley Media Group's 102.9 WMGK, the company has found his successor. The Matt Cord Show with Steve Vassalotti is set to debut on Tuesday, September 5th.
Unlocking The Door to Sales Success – Part Three
(By Alec Drake) Here are ten essential sales skills that offer valuable opportunities to transform your sales strategies, elevate your team's performance, and enhance your sales track record – all within powerful presentations.
The Message Is The Answer In Your Radio Recipe
(By Pat Bryson) When we talk about how effective radio advertising can be, we need to speak about the "radio recipe." The recipe contains three ingredients, but of this trio, one becomes the most abused when salespeople are forced to become copywriters.
The Sales Meeting Opportunity
(By Loyd Ford) You hear that selling is always a question of numbers. The more people you see, the more people you sell. Every sales manager knows this (and sellers do, too). Of course, you know that is true, don't you?
10 Ways To Manage Your Manager
(By Mike McVay) An important part of success is mastering the art of managing up. If you’re unable to have a strong working relationship with your manager, one that is collaborative, the ability to accomplish anything becomes much more difficult.
Succession Planning, Believe It Or Not, From An NFL Head Coach
(By John Shomby) The job of an NFL Head Coach is not unlike that of a radio station program director. Both are based on recent results, for the most part, and not the full body of work. Insecurity is very much a part of either’s DNA.
Two TV Headlines That Radio Needs To Be Aware Of
(By Buzz Knight) A couple of headlines this week caught my attention about the media landscape. These are not-so-gentle reminders to the leaders of media companies that if you think you can control what consumers want you better think again.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
