Hate 60-Second Ads? Watch The Super Bowl
(By Rick Fink) There's only one time a year that people intentionally want to see or hear ads, and actually enjoy doing so. It happened last Sunday: Super Bowl LVIII. Why is there so much interest in the Super Bowl ads? Roy Williams knows.
What Radio Can Learn From The Grammys
(By Randy Lane) During a coaching session this week, I heard a familiar response about awards shows: “I stopped watching awards shows years ago.” If you missed this year's Grammy Awards, you missed some great (and rare) radio lessons.
Ahead of Daytona, Motor Racing Network Adds 10 Stations
As anticipation builds for NASCAR's season opener on Sunday, Motor Racing Network has announced the addition of numerous new affiliates for the year. Washington, DC's WSBN-AM and St. Louis' KFNS-AM are among the ten stations that have joined MRN.
Dozens Of New Affiliates Fall Into ‘The Money Pit’
Talk Shows USA's The Money Pit Home Improvement Show has expanded its affiliate reach by 52 with new additions including signals in Los Angeles and Houston. The syndicated show, hosted by experts Tom Kraeutler and Leslie Segrete, is now on 450 stations.
Veritonic Finds Pulse For Audio Ad Campaign Performance Data
Audio analytics provider Veritonic has introduced Brand Lift Pulse, a new self-service advertising program designed to give wider access to brand health and campaign performance data.
Denver’s Alice 105.9 Raises Seven Figures For Children’s Colorado
Audacy Denver's Alice 105.9 (KALC) raised $1.1 million for Children’s Hospital Colorado during the station's 23rd annual Cares for Kids Radiothon. Since the event started in 2001, KALC has raised more than $25 million for the Children’s Miracle Network.
Mr. Master Extends ‘Premiere’ Partnership With iHeart Properties
Mr. Master has successfully secured several significant multi-property agreements with iHeartMedia to start the year. The deal includes Premiere Networks, Total Traffic & Weather Network, and all local iHeartMedia stations, marking a robust start to the new year.
Following Super Bowl Loss, California FM Flips 49ers For Oldies
Santa Rosa's Results Radio LLC is turning off sports and turning on music with a format flip at Shingletown-Redding's KKXS. Formerly known as XS Sports 96.1, the station is now 96 K-T-O, featuring Scott Shannon’s True Oldies Channel.
Saga Picks Up Indiana Cluster From Neuhoff Media
Saga Communications has entered into an agreement to purchase four FMs, one AM, and an FM translator from Neuhoff Media as the company continues its exit from radio after 70 years. Neuhoff announced it would divest all of its stations earlier this month.
Radio Remains Relevant Yet Falls Behind In Harker Bos Study
While the medium lagged far behind its digital contemporaries, radio remains a vital part of daily routines according to a new study. The Harker Bos Group's "State of Media 2024" whitepaper delves into the changing media consumption habits across US demographics.
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