Give Your Radio Commercial a Point of View
(By Jeffrey Hedquist) When you write your radio commercial from a specific point of view you give it focus. The more specific it is, the more believable the spot can be. It’s about the listener.
The Radio Revenue Problem
(By Loyd Ford) What I am writing about today is for the sales manager or market manager who is reassessing their sales efforts. Maybe revenue is down. Maybe it isn’t what it used to be. That’s not a sign the sky is falling. Not at all.
Salem Media Closes $5.5m Sale On Its California Headquarters
Salem Media Group has completed the sale of its Camarillo, CA headquarters in a transaction finalized on May 1, but that doesn't mean the Christian broadcast company will be leaving Ventura County any time soon.
NABLF, Foundation For A Bright Future Pair To Empower Students
The NAB Leadership Foundation has entered into an innovative partnership with the Foundation For A Bright Future, a nonprofit focused on aiding underprivileged and underrepresented children, to provide sustainable career paths in media for students.
John Tretbar’s ‘Well Headlines’ Brings Oil Industry News To Radio
Journalist and broadcaster John P. Tretbar has introduced Well Headlines, a new 90-second daily syndicated radio segment focused on the oil energy sector. The report delivers updates on events that influence financial markets and impact the oil industry.
Los Angeles’ LAist Is Public Radio’s Latest Seeking Staff Buyouts
A second Los Angeles area NPR affiliate is navigating financial challenges by introducing a voluntary buyout program aimed at reducing its workforce while attempting to avoid layoffs. LAist (KPCC) is trying to reduce the effects of a multi-million dollar budget shortfall.
Neuhoff Closes $2 Million Illinois Sale To Champaign Multimedia
Neuhoff Media has closed on the sale of its eight radio stations in Decatur and Danville, IL, along with their digital news platforms, to Champaign Multimedia Group for $2 million. First announced in February, the sale comes as Neuhoff divests its entire radio portfolio.
Forgy Focuses On Resilience As Saga Reports Q1 2024 Loss
"Radio isn't broken, it's just slowing down - maybe a little misunderstood." Saga Communications CEO Chris Forgy delivered another memorable, if more muted, earnings call on Thursday as the company's candid leader discussed a "subpar Q1 performance."
OUT NOW: Honoring Radio’s Most Influential Women
Women have always played a pivotal role in shaping the radio industry, bringing power, perspective, and innovation at every level. The May issue of Radio Ink recognizes and celebrates their contributions with our 25th annual Most Influential Women in Radio issue.
Rolling With The RIFs: Would You Be Prepared?
(By Gary Berkowitz) Losing your job is right up there with major life losses. With so many people losing their positions this week, please allow me to share some ideas to help you get through this.















