Podcast Ad Spend Up 23% In Q2 As Ad Load Hits New High
Podcast ad spending rose 23% year over year in the second quarter, per Magellan AI's latest benchmark report, with Insurance the fastest-growing vertical and ad load hitting a new high, even as growth decelerated slightly from recent quarters.
B-Dub’s ‘Longest Ride’ Revs Up $52K for Vets
Syndicated Country personality Bryan “B-Dub” Washington completed his fourth annual B-Dub’s Longest Ride fundraiser, breaking records and raising $52,000 for Fisher House Foundation. In two weeks, his odometer totaled 6,393 miles across the US and Canada.
Nighttime is the Right Time for Radio’s Doubled Streaming Share
New Share of Ear data shows AM/FM's streaming share has doubled over the past decade, and that growth skews heavily toward a daypart many programmers and sales teams increasingly treat as an afterthought, but still carries an audience in the home.
When Ratings Don’t Save the Job, What Does?
(Mike McVay) A legendary, highly successful talent who is a friend of mine recently opined that “Radio is no longer the business I got into, but it’s the only business I want to be a part of for what’s left of my career.” Given recent headlines, the comment was understandable.
When Local Radio Towers Over Satellites
(John Shomby) Say what you want, but SiriusXM’s recent deal with 42 of Audacy’s local news and sports stations effectively acknowledges that local broadcast radio creates something valuable that a national platform cannot easily manufacture.
Idaho Vandals Tag KBNW Deal In Spokane
The Idaho Vandals are expanding their reach with a new deal between Learfield's Idaho Sports Properties and Summit Broadcasting Group's News Radio KBNW in Spokane. The two-season deal sees KBNW carry Idaho Vandals football and men's basketball.
Ad Tech Soars For Entravision in Q2, But Broadcast Dips Again
Entravision posted a blowout quarter on paper, but the growth had little to do with its radio and television holdings. The company's Media segment was weighed down by declining national advertising, even as its separate ad-tech division nearly tripled its revenue in Q2.
Exceptional Feat: WALR Laces Up $30K of Shoes for GA Families
Cox Media Group's KISS 104.1 (WALR) in Atlanta teamed up with community partners for the 3rd Annual "Shoesday" Giveaway, where morning personalities Toni & Tony helped give out $150 gift cards to a local shoe store to 200 families just in time for back-to-school season.
Regional Bank Proves Radio Earns Interest
Sometimes, you don't need a bigger budget to be remembered, just the right channel. Katz Radio Group's latest brand lift study found that a localized over-the-air radio campaign strengthened three key areas for a regional bank with national competitors.
FCC Gives Connoisseur the Green Light On Foreign Stake
The debt Connoisseur took on in its Alpha Media acquisition is reshaping who can invest in the company. The FCC approved the broadcaster's request to allow up to 100% foreign equity ownership, clearing a path around a cap that pending transactions threatened to trigger.
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Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
