YouTube Embraces ‘Eyes Optional’ Podcasts While Testing New AI
As YouTube becomes a hotbed for podcast audiences, particularly first-time and younger listeners, the platform is seeking to become a more "eyes optional" experience. YouTube Chief Product Officer Johanna Voolich described the shift in a recent conversation.
Signal Hill Insights: Branded Podcasts Get To The Right Niche
Signal Hill Insights President and founder Jeff Vidler has shared the company's latest findings in the upward-trending world of branded podcasts. The company's new data shows branded podcasts can boost brand affinity by an average of +8 points.
iHeart Earns Webby ‘Podcast Company Of The Year’ Honor
iHeartMedia has walked away from this year's Webby Awards as the company with the most acclaimed body of work across all podcast categories. As such they are being honored as the Webby Podcast Company of the Year.
Mass Layoffs Only A Speedbump On Spotify’s Profitability Path
After a year of heavy layoffs, podcast restructuring, and price raisings, Spotify reported better-than-expected fiscal Q1 2024 earnings, achieving a profit as part of its ongoing "efficiency" strategy. For the quarter, Spotify posted operating income of $179 million.
Hit Podcast ‘Crime Junkie’ Gets Dedicated SiriusXM Channel
SiriusXM has teamed up with audiochuck and its founder Ashley Flowers to launch Crime Junkie Radio, the satellite broadcaster's first dedicated true crime channel. Starting April 26, the channel will feature 24/7 content from the Crime Junkie podcast archives.
Spotify Leaves IAB As Company Further Retools Podcast Policy
As Spotify makes profitability its number one priority, the streamer has taken a step back from the Interactive Advertising Bureau. The company recently ended its membership with the organization, which sets the industry guidelines for podcast listener and download data.
SiriusXM NFL Radio Gets Ready For 2024 Draft Live From Detroit
SiriusXM has unveiled its coverage schedule for the 2024 NFL Draft, spearheaded by its NFL Radio channel with additional focused programming on SiriusXM College Sports Radio. Comprehensive coverage comes live from Detroit on April 25-27.
Triton: ‘NPR News Now’ Grabs Top Pod Spot For March
Triton Digital has released its March 2024 US Podcast Ranker. This ranker, measured by Triton's Podcast Metrics service, highlights the top-performing podcasts and networks based on average weekly downloads and users between February 26 to March 31.
WorldWideWob, AKA Rob Perez, Joins SiriusXM For NBA Playoffs
SiriusXM has added popular social media content creator Rob Perez, better known as @WorldWideWob to NBA fans, to its NBA Radio lineup. Starting with this NBA postseason, Perez will anchor live postgame shows throughout the playoffs.
SiriusXM Finds A New Way Into Used Cars With Tekmetric
As SiriusXM looks for new ways to expand its subscriber base amid a sweeping rebrand, the broadcaster has found an interesting new in for in-car satellite reach. Tekmetric, an automotive repair shop tech provider, is the latest to partner with SiriusXM.
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