Optimizing Political Ad Spending
$7.8 Billion will be spent in the 2022 political advertising season, with 2.7 percent of that going to AM/FM radio. Nielson's Tony Hereau, VP-Cross Platform Insights, believes there's a disconnect as stats show AM/FM radio makes up 14 percent of total media usage.
Podcast Webinar This Month
Edison Research and Ad Results Media will releases their third annual Super Listeners study February 16th at 2PM in a free webinar. Super Listeners listen to five or more hours of podcasts weekly.
Maurer Headed To Brewers Radio Booth
Former Red Sox Triple-A announcer and Phillies TV announcer Josh Maurer is joining the Brewers’ radio broadcast team on flagship WTMJ-AM. The radio team already includes Bob Uecker, Jeff Levering and Lane Grindle.
Senate Approves Three New CPB Board Members
The U.S. Senate has confirmed the nominations of Thomas Rothman and the renominations of Laura Ross and Elizabeth Sembler to the board of directors of the Corporation for Public Broadcasting.
Moving To Middays
iHeartMedia has announced that Sami Jo Negron has been named Midday Host for Y100, in Miami. She's been producer for “Elvis Duran and The Morning Show” at the station since 2020 and also worked on the air.
CRB Scholarship Endowments
The Country Radio Broadcasters will distribute $25,000 in educational endowments among four universities. The scholarship funds will be formally presented during the CRS New Faces of Country Music® Show on Friday, February 25.
Allen Cutting Back
After more than 25 on the air, Gary Allen will be cutting back and spending more time with his family. His morning show host position at Morgan Murphy Media's KHTQ-FM in Spokane will be taken over by Scott Steele.
Murrow Awards Deadline Coming Up
The deadline for The Murrow Awards is February 10. Work aired or published between January 1, 2021 and December 31, 2021 is eligible for entry.
Family Radio Adds Orlando Signal
Family Radio is now heard in Orlando on 1190 AM. Family Stations has acquired WAMT from Relevant Radio, putting the Christian network on four Florida stations.
Benztown Show Prep Package
Benztown has added what it is billing as an advanced show prep service. The Rooster, along with common show-prep elements, offers produced bits, as well as phone calls and content for stations’ own blogs.
Our Print Magazine: Radio Ink
25th Anniversary: The Most Influential Women In Radio
Publisher's Beat: She Persisted
