NAB Reveals 2026 Crystal Radio Award Winners
In celebration of radio's proud tradition of public service, the National Association of Broadcasters crowned this year's ten Crystal Radio Award winners at the NAB State Leadership Conference in Washington, D.C., on Tuesday afternoon.
NAB Debuts America 250 Campaign Celebrating Radio’s Civic Duty
Ahead of America 250, the National Association of Broadcasters is launching a year-long national campaign spotlighting how local radio stations document national milestones and serve their communities through new public service announcements.
Heavy AM/FM Listeners Rev Up Auto Parts Sales, Study Finds
For auto parts stores, radio's success goes way beyond the catchy jingles. Heavy AM/FM listeners spend 26% more on auto parts and accessories than the average shopper, reinforcing audio’s connection to the vertical even as social media ad buys increase.
The Importance of Having Great On-Air Personalities
(Mike McVay) There seems to be a greater realization of the value of on-air talent of late. It’s not like air talent haven’t always been critical to a station's success, but until the industry recognized music services as a competitor, talent were on a slippery slope to being undervalued.
Can I Still Have It My Way?
(John Shomby) The President of Burger King is doing something downright impressive! Tom Curtis has set up a direct line for BK customers and plans to spend FOUR hours a day taking phone calls and responding to texts, looking for ways to elevate the customer experience.
As Hispanic Ad Gap Persists, Radio Delivers the Audience
Hispanic consumers are powering US population growth and commanding trillions in buying power, yet advertisers remain disproportionately absent. New research argues radio is perhaps the best-positioned medium to close that widening investment gap.
For Radio Sellers, the Local Economy Is the Trust Economy
(Loyd Ford) A truly great local radio salesperson is not only selling radio. They are selling momentum. Amongst algorithm-driven ad platforms, streaming audio, AI-generated content, and infinite digital noise. The exceptional seller understands something timeless:
Structuring Problem-Solution Commercials
(Jeffrey Hedquist) Problem/solution commercials work, IF they’re structured properly. They won’t work if the problem doesn’t seem real. The order in which we build our spot is important. Remember, you’re speaking to an over-communicated audience skeptical of all offers.
Xperi’s DTS AutoStage Portal Grows Again With 52 New Markets
Xperi has added 52 US markets to its DTS AutoStage Broadcaster Portal in the platform's second expansion since November, extending in-vehicle listener measurement to smaller and mid-sized markets, many of which have had limited access to listener measurement.
Telos Alliance Opens Online Contest for US College Radio Stations
With many campus broadcasters facing tighter budgets, Telos Alliance is partnering with the College Radio Foundation to award an Omnia.11 FM_HD audio processor to a US college radio station through an online contest open to students, faculty, and staff.
Our Print Magazine: Radio Ink
American Women in Media
The Most Influential Women in Radio
Is HR Ghosting Holding Radio Back?
Beasley Celebrates 65
