Is Your Sales Calendar On Target?
(By Pat Bryson) Every month we begin the climb towards achieving our monthly sales budgets. How much base business do we need to ensure we achieve our goals? How do we pace our progress?
6 Thoughts To Create More Opportunities In Your Sales Process
(By Loyd Ford) What if selling really is about how many people you see, the depth of your competitiveness and hunger, and how many people you see and develop proposals for? Here are six ideas to turn business on its head.
Prepping for 2024’s Top 4 Advertising Categories
(By Marc Greenspan) What categories will be strong for this year? Are you ready to show advertisers the value of partnering with your station(s) to help them grow their business? Here are the top four advertisers you need to target:
Idaho Moves To Add Extra Illegality To Cannabis Ads
In a warning for broadcasters who had been warming to the idea of marijuana advertising, Idaho lawmakers have introduced legislation aimed at criminalizing the advertisement of services or products illegal in the state, such as cannabis.
MIW Applications For Programming Mentorship Close Friday
Mentoring and Inspiring Women in Radio is sending a final call for applications for its 2024 Elevating Women in Programming Mentorship. Now in its sixth year, this year-long program is tailored for women in music programming roles.
Syracuse Radio Operator’s ‘American Dream’ Gets TV Treatment
A New York state station owner was featured on Bloomberg TV's The American Dream series over the weekend. Galaxy Media Partners was the subject of the episode, narrated by actor Eric Roberts, with a focus on founder Ed Levine's entrepreneurial journey.
The Super Bowl Ad Shuffle: Radio Is The $7m Winner For Brands
A 30-second spot in this year's Super Bowl costs $7 million. So let's say a brand decided to forgo their annual spot and poured that money into a radio campaign - how much comparative bang would they get for their buck?
Everywhere & Nowhere: Jacobs Recaps CES 2024 For AI & Radio
After another successful venture to Las Vegas, Jacobs Media President Fred Jacobs sat down to examine CES 2024. Jacobs returned to lead his annual tour for broadcasters and shared his experience, including where attendees found - and couldn't find - radio.
Rhode Island Pirates Can’t Hide From FCC Enforcers On Patrol
After starting the year pinching pirate broadcasters in Miami, the Federal Communications Commission Enforcement Bureau is tracking down unlicensed operators in colder climates. The FCC's Boston Office is investigating an unauthorized FM broadcast from Providence, RI.
Cumulus Makes The Right Turn For Albuquerque Blood Banks
Cumulus Media Albuquerque, in collaboration with independent non-profit Vitalant Blood Donation, recently wrapped up a community blood drive. The seven-station cluster collected 114 pints of blood for a local blood bank, beating their overall goal of 100.
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