Global Radio Forecast Sees AM/FM Revenue Climb To 2032
A new global forecast from Dublin-based Research and Markets predicts long-term growth for the traditional radio ad market - just don't expect too much. As a cost-effective, large-reach medium, radio stands to benefit advertisers warm to AM/FM's strengths.
Saving Local News, One Ad at a Time
(By Deborah Parenti) Whether from history lessons or memes, you are likely familiar with the famous “Keep Calm and Carry On” poster. However, not many people know about Keep Calm’s sister poster, one that rings true for broadcasters today:
How Long Is This Going To Take?
(By Chris Stonick) Knowledge is power. Get all the information you can gather to let a client know how long it will realistically take to gain a response. Great stats can empower you to ask for enough time to win. Here’s an example:
New York Public Radio Stations Ally For News Network
Twelve public radio stations in New York have united to form the New York Public News Network to enhance news reporting efficiency across the state. The Network will allow member stations to share stories and resources as well as coordinate coverage.
Blast From The Past: Chuck Mefford, WOCR
Happy Friday! This week’s Blast From The Past comes from Chuck Mefford at Olivet College's WOCR in the 1970s. Send your Blast From The Past to our Online Editor Cameron Coats for your chance to be featured.
Royalty Payment Distributor Includes iHeartMedia In Mass Audit
iHeartMedia has received notice from the Mechanical Licensing Collective of the organization's intent to audit its records over royalty payments. The audit will examine the accuracy of payments for the first three years of the MLC's blanket license.
New NAB Report Shows AM Radio’s Unrivaled Power In A Crisis
As the AM For Every Vehicle Act closes in on the majority of votes needed to pass in both the Senate and House of Representatives, the NAB is releasing a brand new report on AM radio's importance as a cornerstone of America's emergency communication infrastructure.
Did The FCC Just Introduce The Main Studio Rule 2.0?
A Notice of Proposed Rulemaking from the FCC originally intended to support local journalism took a surprise left-turn in calling the efficacy of the Main Studio Rule elimination into question - and it could open a wasp's nest for broadcasters.
Women to Watch: Joanna Baumann
(By Charese Fruge') Joanna Baumann is Vice President of Marketing & Partnerships for iHeartMedia Las Vegas and Morning Co-Host on Sunny Mornings with Joanna and Sean. This July, she celebrates 15 years in Las Vegas having moved from Chicago.
Are You The Problem? Two Methods Of Empathetic Leadership
(By James Bahm) Search for “empathy in business” and you’ll see the need for more empathetic leadership. You’re likely to see anywhere from a handful to a dozen or more ways you can become more empathetic. Here are two simple ones:
Our Print Magazine: Radio Ink
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Beasley Celebrates 65
