Pharma Makes Leap of the Week in Radio Ad Play Rankings
National radio spot play experienced a slight cooldown following a very busy Thanksgiving and Black Friday week. While the names on the Media Monitors’ Spot Ten Radio rankings largely remained the same, there was noteworthy churn in where brands fell on the list.
Cleveland’s Star 102 Raises $200K for UH Rainbow Babies
Audacy Cleveland’s Star 102 (WDOK) raised $200,116 during its 22nd Rainbow Radiothon to support University Hospitals Rainbow Babies & Children’s Hospital. Since its inception in 2003, the event has raised more than $5.6 million for the hospital.
NABLF Airing 2024 Service to America Special Nationwide
Earlier this year, the NAB Leadership Foundation honored the philanthropic efforts of broadcasters across the nation during the Celebration of Service to America Gala in Washington, DC. Now those broadcasters will be highlighted again in a new special.
Radio Ink’s Season of Giving: $7.8 Million Raised in Week Five
Radio broadcasters across the country continue to showcase the power of community during the 2024 Season of Giving. In week five alone, stations collectively raised an astounding $7.8 million, bringing the running total to $10.72 million.
Brendan Carr Outlines Media Trust Agenda as FCC Chair
Media trust is set to become a major concern of FCC Chairman-designate Brendan Carr, as he continues to outline his plans for the Commission under President-elect Donald Trump. The latest revelations came during an interview on CNBC’s Squawk On The Street.
No More Client No-Shows?
(By Pat Bryson) You’ve done a customer needs analysis with a prospective client. You are using the information gathered in that meeting to formulate a great campaign for them. But does your client know how serious you are about the next meeting?
This 5 Minute Exercise Will Give You A Lifetime of Great Ads
(By Jeffrey Hedquist) Inside each of us is a universe of stories that have helped make us who we are. Want to always have stories to use in your radio commercials? Think back and make a list of those emotional markers in your life.
Five Sales Strategies For A Thrilling 2025
(By Loyd Ford) 2025 looms. What will it bring? We talk about this all the time. Humans are not good at telling the future. Hopefully, your sales manager has shared their strategic sales plan for attacking the new year. If not, give ‘em a hand.
Tim and Chelsea Feed 585k Friends With Palm Beach Food Drive
Tim and Chelsea of Hubbard Broadcasting's New Country 103.1 wrapped up their annual Friends Feeding Friends event, with record donations of 31,238 pounds of food and $17,580 in cash for Palm Beach Harvest - equating to 585,816 meals.
$16K Penalty Resolves FCC Investigation Into Oregon AM Owner
The Federal Communications Commission has approved a consent decree involving KCCS, LLC, the licensee of Salem, Oregon's KSLM-AM and its FM translator after violations related to unauthorized transfers of control were identified.
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