How to Make A List of Items Work In a Commercial
(By Jeffrey Hedquist) A fellow broadcaster writes with a client challenge that you may have experienced. “They expect me to name each article being sold, the price, the hours, the location, the owner’s name…AGHHHHHHHHH!!!” Of course they do.
CPB Takes FEMA to Court Over Emergency Alert Funding Halt
The Corporation for Public Broadcasting has filed a lawsuit against the Federal Emergency Management Agency, challenging the agency’s decision to pause payments on a $40 million grant program designed to modernize the nation's emergency alert system.
New South Radio Stations Rally Over $328K for UMMC
The 24th annual Mississippi Miracles Radiothon raised $328,641 for Children's of Mississippi during its two-day broadcast on March 6-7. Thirteen New South Radio stations participated in the fundraiser, representing Jackson, Vicksburg, and Meridian.
Over 1,000 Staffers Suspended From Voice of America, USAGM
The Voice of America and its sister networks face an unprecedented shutdown as federal officials issued mass suspensions for more than 1,000 employees at the US Agency for Global Media. Journalists found themselves locked out of station facilities on March 15
Salem Media Group Ends 2024 With Financial Turnaround
Salem Media Group may have suffered a revenue decline in 2024, yet the Conservative, Christian-focused broadcaster ended the year on a much more positive note - literally and figuratively - than 2023 after aggressive divestments and debt elimination.
Matt Pinfield Plans Radio Return: ‘I Am So Grateful To Be Alive’
Iconic Rock personality Matt Pinfield is on the path to recovery - and a return to radio - after an intense health scare to start the year. The SoCal Sound and KLOS host and former MTV VJ suffered a stroke in January, leading to two months of unresponsiveness.
Jim Ryan Reflects on His NYC Tenure and the State of Radio
Ahead of Audacy SVP Jim Ryan's departure from the company in April, he reflects with Radio Ink on his career, the evolution of radio programming, Nielsen’s latest rule change, and what’s next for him in the industry.
Funding Means for Main Street Dreams
(By Deborah Parenti) The dream may start at a young age, while listening to a favorite radio station. The dream to own a station. Perhaps that is why the majority of radio stations in the US are owned by smaller or independent operators.
Gen Z’s Podcast Habits Defy Trends: Audio-Only Still Rules
Despite concerns over the rise of video podcasts across digital platforms, audio remains king when it comes to deep engagement - and in reaching Gen Z. A new study shows the younger generation still favors audio-only formats over video when consuming podcasts.
Surprise and Delight
(By Buzz Knight) The art of the “surprise and delight” action is a marvel to observe. As the battle for customer loyalty rages on, consider the success some brands have seized by deploying “surprise and delight” as a regular tool in their marketing arsenal.















