The Right Way to Do Audio Headlines in Commercials
(By Jeffrey Hedquist) No one is “looking for a store that will save them money.” They’re looking for a solution to their problem. That’s what your audio headline, the first 5 seconds of the spot, should be about – the listener. Here's how to do it:
Mattoon’s WMCI Surpasses $133,000 for St. Jude
Cromwell Media's WMCI 101.3 in Mattoon, IL, has once again delivered big for St. Jude Children’s Research Hospital, bringing in $133,140 during its 24-hour 2025 Country Cares for St. Jude Kids Radiothon.
Federal Court Halts VOA Shutdown, Citing Executive Overreach
A federal judge has temporarily blocked the Trump administration’s effort to shut down Voice of America and its US Agency for Global Media sister networks, issuing a restraining order that halts terminations and raises constitutional questions about executive overreach.
Parenti, LeGeyt, Top CFOs to Open 2025 MFM Conference
The 2025 Media Financial Management Association Annual Conference will host a must-attend keynote panel led by Radio Ink and Radio + Television Business Report President and Publisher Deborah Parenti alongside some of broadcasting's best CFOs.
Gate City Withdraws Board Nominees, But Blasts Saga’s Strategy
Gate City Capital Management may have officially withdrawn its board nominees ahead of Saga Communications’ annual shareholder meeting per the broadcaster's wishes, but it has not held back a sharply worded critique of the company's ongoing digital expansion.
Katz: Baseball Radio Ads Scored 4.2% Web Lift For Midwest Brand
As Major League Baseball returns to ballparks and broadcast airwaves, a new case study from Katz Radio Group highlights how radio’s play-by-play coverage continues to deliver value for advertisers - especially those targeting engaged, local fanbases.
NAB Show Preview: Why Radio Must Embrace Cross-Platform
(By Buzz Knight) In today’s media landscape, cross-platform excellence is no longer optional for radio brand managers—it’s essential. I’m grateful to return to NAB Show in Las Vegas to host a couple of panels exploring how broadcasters are making that happen.
Charity Remote Checklist
(By Randy Lane) Fundraising, whether for St. Jude or your local community charity, is built on emotion. It all starts with smart preparation. Here's a ten-step checklist to help you plan, pack, and pull off a remote broadcast that delivers:
Poll: 1 in 3 Americans Unsure About Ending NPR Federal Funding
One day after NPR CEO Katherine Maher faced intense questioning from House Republicans over public media funding, a new Pew Research Center survey highlights widespread public and partisan uncertainty about whether there should be federal support for NPR and PBS.
KDHX Sells St. Louis License to K-LOVE Network Operator
The terrestrial life of troubled St. Louis community radio station KDHX appears to be at its end. Its nonprofit licensee has announced plans to sell the FCC broadcast license to Educational Media Foundation, where it will likely become the city's first K-LOVE affiliate.
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