SiriusXM Debuts ‘Bespoke’ Offering in Tesla Cybertruck
For the first time, SiriusXM is now available in the Tesla Cybertruck, Model 3, and Model Y. The addition, which is labeled as a "bespoke streaming integration," mirrors the offerings included in SXM's 360L hybrid broadcast platform, as teased earlier this year.
TJ, Junk, and Bronson Sit In With ‘Chachi Loves Everybody’
Benztown has unveiled two new episodes of Chachi Loves Everybody, featuring Dave “Chachi” Denes in conversations with music executive David Junk, author Fred Bronson, and nationally syndicated radio personality TJ Taormina, host of The TJ Show.
True Crime Podcasts Converting TV, YouTube Viewers to Audio
True Crime has solidified its place as one of the most popular podcast genres, captivating audiences and reshaping how listeners engage with criminal justice topics and advocacy according to Edison Research's True Crime Consumer Report.
Spotify Strengthens Audiobook Library with Bloomsbury Deal
Days after Amazon announced its aggressive push to stay on top of the audiobook market, Spotify is adding more than 1,000 Bloomsbury titles to its audiobook collection as the streamer celebrates the first anniversary of offering audiobooks to Premium subscribers.
SiriusXM Is Out As Triton Shares October’s Top Podcast Networks
October saw a shakeup to Triton Digital's US Podcast Ranker as one major podcast player ended its relationship with the list while an up-and-comer joined. From September 30 to November 3, iHeart and NPR continued their sweeping success in the medium.
Jim Ballas Takes the Helm of Measurement at Magellan AI
Magellan AI has announced the promotion of Jim Ballas to General Manager of Measurement. Ballas, who joined Magellan AI in 2022, has helped to develop tools that enhance podcast ad verification, brand safety, and attribution capabilities.
Magellan AI: Sports Podcasts Netted Big Ad Revenue In October
Podcast advertising saw significant activity in October, with Amazon topping Magellan AI's latest rankings. Sports podcasts remained a key focus for advertisers, dominating ad placements across the top spenders.
Amazon Counters Spotify as Streaming Audiobook War Heats Up
As Spotify cuts into the audiobook market, Amazon is responding by flexing its Audible library. Amazon Music Unlimited subscribers in the US, UK, and Canada now have access to one audiobook per month from the streaming service's audiobook library.
Study: 57% of Listeners Take Action After Hearing a Podcast Ad
With more than 135 million monthly podcast listeners in the US, podcast advertising has become a powerful tool for driving brand awareness, purchase decisions, and loyalty. So what's the best way to lean into this profitability? It's all about the data.
SiriusXM CEO Jennifer Witz to Keynote CES on Audio’s Future
The Consumer Technology Association has announced that SiriusXM CEO Jennifer Witz will deliver a keynote fireside chat at CES 2025. Witz will be joined by podcast host and audiochuck founder Ashley Flowers, to explore the evolution of audio and its future.
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