Recruitment Is No Longer The Biggest Challenge In Radio Sales
While salesforce recruitment is one of the most discussed challenges in radio, the situation appears to have dramatically improved in the last year - even with economic turbulence. However, this has led to a new top difficulty, according to The Center for Sales Strategy.
Katz: Black Listeners Have Powerful Connection To Radio
As Black History Month begins, Katz Media Group has released data from its 2023 Radio Station Engagement Study revealing the power of radio's Black listeners. The study shows a deeply invested audience that finds joy and community connection through AM/FM.
Who Cares? Mastering Content Creation in 2024
(By Scott Masteller) Ask yourself this question when listening to spoken word programming: how much of the presentation is truly compelling, and how long do you have to wait for the impactful content that will keep the audience engaged?
Blast from the Past: Jo Maeder, Y-100
Happy Friday! This week’s Blast From The Past comes from Jo Maeder at Miami's Y-100 in the late 1970s. Send your Blast From The Past to Editor-in-Chief Cameron Coats for your chance to be featured.
Stephens Media Promotes Mike Elroy To PD In OK
Stephens Media Group has announced the promotion of Mike Elroy to Program Director at KKAJ in Ardmore, OK. Elroy has been with the Country station for six years. First first task in leading the station is to find a new morning show host in the station's ongoing search.
Charlotte’s Maney and LauRen Make Carolina/Georgia Expansion
Beasley Media Group Charlotte's Maney and LauRen Morning Show is expanding across the southeast. Starting February 5, the show will be broadcast in Fayetteville, NC on My Kiss 93.5 and Augusta, GA on HD 98.3, replacing The Kidd Kraddick Morning Show on both.
Research Director, Inc. Lifts Nicole Somerville To COO
Research Director, Inc. is promoting Data and Production Manager Nicole Somerville to Chief Operating Officer of the ratings analysis firm. Somerville has been with Research Director since July 1998 with a background in data and client consultations.
Podcast Ad CPMs Stagnate In Sluggish Q1 Start
Libsyn has released the Podcast Advertising Rates for January 2024, showcasing the top-earning categories alongside the most accessible for marketers. The average cost per thousand for a 60-second ad fell more than a dollar per ad in the last month.
‘Rick & Bubba’ Coming To An End After 30 Years
On Thursday's Rick & Bubba Show, Rick Burgess and Bill "Bubba" Bussey announced the show will conclude at the end of 2024. The Birmingham, AL-based show started in 1994, spreading to more than 60 stations across the US in syndication.
FCC Gives Next Steps For 1,336 Low Power FM Applications
Would-be Low Power FM operators made the most of the FCC's first LPFM filing window in a decade, with more than 1,300 applications submitted in December. Now the Media Bureau has released a Public Notice detailing its process for handling the applications.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
