News

(By Bob McCurdy) No business competes in a vacuum and no business is immune to the effects of a competitor’s advertising. It’s important for those advertisers with a limited advertising budget to choose their ad vehicles with care or risk having their messaging being drowned-out by the competition.

(By Loyd Ford) We all know that slogans are great, but the reality of radio is that if you don’t take very good care of listeners, they will leave you.

Inland Empire's KOLA-FM in Southern California has cancled its popular cruise giveaway contest due to coronavirus concerns. In a Facebook post, GM Jeff Parke said the station does not want to put listeners in harms way.

(By Jeff McHugh) If you listen to drive time radio across the US and Canada, you notice that most entertainment segments air before commercials and only a produced station ID or jingle runs after commercials.

On Friday, Cumulus Nashville's NASH FM 103.3, 104-5 The Zone, 92Q, Super Talk 99.7 WTN and 95.5 NASH ICON teamed up with Edley’s BBQ for the Cumulus Cares Tornado Relief Radiothon. Over $235,000 was collected for the Middle Tennessee Emergency Response Fund.

WCMC-FM/Raleigh (99.9 The Fan) has named Adam Gold, previously co-host for Adam & Joe airing in afternoon drive, to a new midday show, The Adam Gold Show. Joe Giglio, who has covered and written about NC State and UNC, among other local sports in The Triangle the past 20 years, inherits Gold’s spot.

Atlanta Hip-Hop station WHTA has announced Birthday Bash ATL 25, Saturday June 20, at the newly renovated State Farm Arena. Birthday Bash ATL 25 will honor hip-hop artists from the past 25 years, while showcasing today's most important artists.

All too often these days we hear how kids coming out of college don't listen to the radio and certainly don't want to get into radio as a career. The students at Wiley Radio on the campus of Purdue University in Indiana aren't saying that at all.

And the future of the sports network that launched in 2012 is certainly unclear at this point. A memo to affiliates stated that Westwood is ending distribution at the end of March. Westwood One also distributes CBS Sports Radio. 

The RMLC notified  stations this week that, as radio's fight with GMR rolls toward a trial, GMR has offered a one-year extension for stations airing artists on the GMR roster. The current agreements expire at the end of March. Previous deals were only offered for six months. So, if you see Irving Azoff on your caller ID this month, you may want to pick up.