Are Your Local Radio Employees In The PR Business?
(By Loyd Ford) A lot of people in the radio business (not everyone) think they are in the PR business. This isn’t exactly true, but radio surely could use modern PR to help shape how we are seen in local markets.
The Tortoise Or The Hare?
(By Rick Fink) Show me a good prospector and I’ll show you a good media rep. When working with and training media sales reps, we always suggest that there are two styles of prospecting... prospecting “hard” and prospecting “smart”.
Dealing With The Younger Generation
(By Laurie Kahn) It seems like the younger generation wants immediate results so often get frustrated at the prospect of sales taking so long to build. How can we set realistic expectations without scaring them away?
iHeart Host Russ Martin Found Dead
Martin was the afternoon host on KEGL-FM 97.1 The Eagle in Dallas-Fort Worth, Texas. Martin was found unresponsive in his home Saturday. No cause of death was announced and police do not believe foul play was involved. Martin was 60 years old.
New Programming Structure For Entercom
As Chief Programming Officer Pat Paxton continues to lead that division for Entercom and said this enhanced leadership team "will supplement our premium content offering throughout our portfolio and ensure we have the premier collection of personalities engaging deeply with our audiences nationwide."
How WDRV Chicago Helps Veterans
WDRV-FM’s Sherman & Tingle Show recently completed its 4th annual Give a Vet a Pet campaign. In partnership with the American Veterans Service Dog Academy, the show challenged Chicagoland to contribute enough money in one week to provide five service dogs to local veterans suffering from PTSD.
New Women’s History Series
The series, Women’s History in a Minute, launches March 1 on the ABC Power Portal. The on-demand original video service is optimized for radio station websites, apps and social media platforms.
NYT Looks At Back To School
The New York Times has produced an audio documentary series about a high school reopening during the pandemic. Odessa is a four-part audio documentary series about the return to class at the West Texas high school.
Tavlin Promoted In Tampa
Scott “Scotty the Body'' Tavlin has been promoted to full-time Morning Show Producer and Midday On-Air Talent on HOT 101.5 (WPOI-FM). Scott will also join Cox Media Group Orlando sister station, K92.3 (WWKA-FM) as their night show host.
Pirates Stay With KDKA
93.7 The Fan (KDKA-FM) will continue to be the Pittsburgh Pirates flagship radio station. The station has been the flagship since 2012.















