Townsquare Flips Station To Hip-Hopemail16
Power 102.9 in Fort Collins, Colorado, flipped from Classic Rock, last Friday, to become the first, and only, Hip-Hop station in Northern Colorado.
A Safe Summer For Kids In New Castle
Beasley’s 2019 Community of Caring Initiative — focused on children — saw WJBR-FM in Wilmington, Delaware, recently teamed up with the New Castle County Police Department to host play zones for children in the local community.
Nevada Public Radio CEO Steps Down
Florence Rogers resigned Friday after the KNPR board announced plans to cut operating costs. A statement from the station said it's facing “severe cash flow issues” and is working with attorneys to fix the situation. The Las Vegas Review-Journal has the details HERE.
Adios Deportes, Hola UNANIMO
ESPN Deportes Radio is gone, signing off this past weekend. The Spanish-language Sports radio gap is being filled by a new player with old roots.
KNKX Seattle Opens New Downtown Studios
Three years ago the future of what was then called KPLU was in doubt when Pacific Lutheran University planned to sell the station to the University of Washington’s KUOW. Listeners to the 53-year old station objected and a campaign to buy the station was launched.
JVC’s Florida Man Format Launches Today
The new format will include Bubba The Love Sponge in morning drive, Shannon Burke in afternoon drive and Scott Ledger in middays. CEO John Caracciolo said this is exactly what radio needs right now, fresh, new, funny and local.
A Typical Talent Today Is…
(By Jeff McHugh) If I ask you to imagine James Bond, you might visualize Daniel Craig. But when he was first cast, there was controversy. A “Blonde Bond?” Inconceivable! But once we saw the film, Craig quickly busted down that boundary.
Setting Advertiser Expectations
(By Bob McCurdy) I thought it worthwhile to review some marketing fundamentals that can serve to elevate our client conversations/education efforts and assist in more effectively guiding their ad spend.
Documenting That Your Listeners Are Not Typical
(By Charlie Sislen) In my previous post, "Convert Your Listeners Into Dollars," I outlined how a broadcaster can convert their cume into spending power by using locally driven data. Using local expenditure data is a powerful tool.
Beasley Joins With Red Cross In Hurricane Relief
Beasley Media Group has partnered with the Red Cross in conjunction with the company’s on-going Community of Caring Initiative to support individuals and families directly impacted by Hurricane Dorian in the Bahamas and the U.S.
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