Use Your Format’s Strength to Grow Billing
(By Charlie Sislen) Format classification can be subjective. What is the line between a CHR and Hot AC station or between a Classic Rock and Classic Hits station? And how is it impacted by the differences in individual markets?
The Creative Environment
(By Mike McVay) Everything changed in late March and early April 2020. Suddenly people were working from home. It’s not impossible to build a creative culture remotely, but it is difficult to build a long-lasting culture. It's time to go back work.
Simington Coming To Forecast
Federal Communications Commissioner, Nathan Simington, will be part of Radio Ink's Forecast 2022 in NYC. Simington, who joined the FCC in January 2020, is a former senior advisor at the National Telecommunications and Information Administration.
The Killer Show Checklist
(By Jeff McHugh) There's one thing all great media presenters have in common: planning. Planning requires discipline, and that’s where rituals come into play. What helps a person develop rituals? A checklist.
4 Ways To Increase Sales + A Bonus
(By Loyd Ford) Market managers and sales managers, this is for your sales meeting this week. Local sellers, this is to help you take control of your destiny and how you are seen by local management, corporate management and even more importantly – clients.
Keeping The Live & Local Legacy Alive
In September of 2019 KXLG-FM (Watertown, SD) owner Bob Faehn was diagnosed with cancer. Last month he passed away. Faehn launched the station in 2009 and was a big proponent of live and local. One of his first hires, who like many starting in radio, did everything in the building, was Melissa Herrboldt. Now, she owns the station.
Sports USA Signs Deal With NHL
Sports USA has reached an agreement with the National Hockey League to be the league’s exclusive live national radio play-by-play partner through the 2024-2025 season. The broadcasts will include select regular season games through the hockey season.
How 2020 Changed Advertising
Radio's Premiere Event, Forecast 2022, will be looking at what broadcasters need to know to leverage the dramatic changes 2020 brought to the course of advertising. Forecast 2022 is set for November 16, 2021 at the Harvard Club, NYC.
Thomas Returns To Boston To Face His Former Station
An interesting battle is about to boil up in Boston. Audacy has hired Mike Thomas as Market Manager. Thomas was PD of The Sports Hub in Boston when it was owned by Entercom (now Audacy), a station the company chose to divest (to Beasley) after the CBS merger.
IBA Fires up Another Webinar FOr Members
The Independent Broadcasters Association is partnering with Auddia for a members presentation on revenue generating opportunities. Auddia is a tech company that uses AI for a subscription-based app.














