New Twin Cities Hip-Hop Station Dials In On Information
The Center for Broadcast Journalism, a nonprofit co-founded by Georgia Fort and Marianne Combs, has launched a new station in St. Paul, Power 104.7 (WEQY). The duo recently took over the license from Dayton's Bluff Community Council.
NPR and Veritonic To Continue Analytic Partnership
NPR has extended its partnership with Veritonic for audio analytics. The continued alliance aims to provide in-depth brand lift measurements for NPR's diverse audio campaigns, benefiting various sectors such as Financial, Adult Beverages, B2B, and Technology.
Public Radio Music Day To Highlight Local Culture For 2023
Several US lawmakers have introduced resolution H.R. 689 that designates October 25 as the fourth annual Public Radio Music Day. The yearly celebration, organized by the noncomMUSIC Alliance, is themed "Building Community Through Music."
ZipRecruiter Leads Radio Ads, Forecasting Economic Growth
The total spot plays for the week's top five national radio advertisers reached 229,931, marking an increase from the previous week's tally of 219,703.
ZipRecruiter is making a strong comeback ahead of the approaching Q4/holiday hiring season.
Jacobs and Ramsey Unite For Public Radio Diversity Strategy
Jacobs Media and Mark Ramsey Research have launched a new initiative designed to help public radio identify and engage a more diverse audience as stations are facing challenges in expanding their mostly Caucasian and older listener base.
Brancadora Buys Two Atlantic City AMs As Equity Unloads
Rick Brancadora has finalized a $50,000 agreement to purchase Classic Oldies WMID 1340 and WCMC 1230 from Gary Fisher's Equity Communications. The acquired stations will operate under the license of The Jersey Giant WMID, LLC.
Sales: The Transference of Enthusiasm
(By Pat Bryson) Someone once said, "Sales is the transference of enthusiasm from one person to another." This is true, but it is also true that we must have confidence in the products that we sell, or it becomes difficult to sell them.
14 Ways Sellers Become Their Own Worst Enemy
(By Loyd Ford) Advertising reps play a crucial role in connecting businesses with potential customers and generating revenue. However, in this very busy work, it is easy for anyone to make common sales mistakes that hinder their success.
For Sales, ‘Tis The Season
(By Rick Fink) Fall and Winter merchandise now occupy the shelves as quickly as the blink of an eye. When it comes to retail, thoughts of ghosts, goblins, turkeys, snowflakes, and sugarplums are already dancing in their heads.
Beyond Election Season: How Talk Radio Can Leverage 2024
(By Mike McVay) Talk radio will see a rating rise through 2024. If the past mirrors the future, the format will see consistent rating growth. Unfortunately, history has also shown that there will be a deep listening slide after the inauguration.
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
