Differentiate or Die
(By Buzz Knight) If you are in the business of creating content, you are competing in a sea of choices. I don’t care if you’re trying to get noticed with a blog, a podcast, or a radio show, you are up against gazillions of options for someone’s valuable time.
Broker Scott Savage Reignites His Radio Consultancy
Media executive Scott Savage is making his radio comeback with the return of Savage Media Group, LLC. Originally founded in 2006, SMG is set to offer brokerage and consultancy services to radio groups, stations, and networks.
CRTC Chair Vicky Eatrides To Address Radiodays North America
Radiodays North America has announced that Canadian Radio-television and Telecommunications Commission Chair Vicky Eatrides will keynote the second annual conference. The event, June 2-4, coincides with Canadian Music Week in Toronto.
Bay Area Radio Station Honored With World Radio Day Award
Northern California Public Broadcasting's KQED Public Radio has been named the recipient of the fifth annual World Radio Day Award by the Academy of Radio Arts & Sciences of America, recognizing KQED's significant contributions to broadcasting.
MAB Translates Young Broadcaster Outreach To Spanish, Arabic
Following the fast success of its "Be There" initiative, the Michigan Association of Broadcasters is now expanding the campaign to include on-air and social media spots in Spanish and Arabic. The campaign is designed to attract the next generation of radio talent.
Los Angeles AM Takes Stand On Climate Change Inequality
Los Angeles' KBLA-AM has unveiled a $2 million, year-long climate campaign focused on communities of color. KBLA owner Tavis Smiley said the initiative focuses on inequality in areas like air conditioning, shade trees, and energy-efficient appliances.
FCC Called Out In WSJ For Refusal To Change Ownership Limits
The Federal Communications Commission and Chair Jessica Rosenworcel came under fire in the Wall Street Journal on January 13 over the 2018 Quadrennial Review results. The piece marked a very public suggestion that a significant shift was needed in DC's approach.
Michigan NPR Network Dumps ‘Radio’ Moniker In Rebrand
Michigan's largest NPR news outlet has chosen to remove radio from its name in a rebrand spearheaded by the organization's new Executive Director, Wendy Turner. On January 10, Michigan Radio became Michigan Public to emphasize, "Meeting people where they are."
What Sales Winners Do When A Prospect Says ‘No’
(By Pat Bryson) Not every prospect we present a campaign to buys from us. But, in our business, we usually see the people who say no to us again. So what do the 20% who write 80% of the business do when they get a no?
Are You Your Market’s VIR?
(Marc Greenspan) As we start a new year, what are you known for? Think about the sales brand that you have for yourself or the station. How do you set yourself and your station apart from the rest of the pack? Start with this:
Our Print Magazine: Radio Ink
Lifetime Leadership Award Honoree Harvey Nagler
The $250 Question: Inflation and Contesting
