Political Ad Growth? Radio Could Be Largely Ignored, Says Adimpact
Updated projections for the 2023-2024 election cycle have been released by Adimpact, and it now expects election-related dollars to hit a record-breaking $10.7 billion in political ad spending. But, how much will Radio actually get? It's paltry.
A Lone Star AM Returns To the Airwaves
With reduced power, an AM radio station licensed to Lamesa, Tex., is getting attention from local media for its return to the air after a noticeable absence.
FCC Oversight Hearing Coming on Tuesday
Leave it to the House Energy & Commerce Committee to give the five voting members of the FCC one week — including the Independence Day holiday — to prepare for a just-announced oversight hearing convened by outgoing Republican Chairwoman Cathy McMorris Rodgers.
Mark Levin Sticks With Cumulus’ Westwood One
He's a Radio Hall of Fame inductee, prominent conservative commentator, ten-time New York Times best-selling author, attorney, and constitutional scholar. Oh, he's also the host of a syndicated radio program offered by Cumulus Media's Westwood One, and he's just agreed to a contract extension.
New ‘Share of Ear’ Study Touts The Radio/Podcast Partnership
Between ad-supported Spotify or ad-supported Pandora and AM/FM radio, what do most people only listen to? Edison Research's "Share of Ear" quarterly study indicates broadcast radio is the definitive answer to that question.
‘The Boss’ and the Art of Storytelling
(By Mike McVay) Great talent are great storytellers. Bruce Springsteen is one of the greatest storytellers of all time. His songs are all such stories, that if they weren’t accompanied by music, you’d consider them to be a poem or a short story.
When Radio Programmers Are Playing ‘Not To Lose’
(By John Shomby) You’re watching a close football game. It’s the beginning of the second half and Team A with the lead comes out and exhibits a very conservative approach. Meanwhile, the opposing team B comes out “swinging.”
A Fresh Start At The Halfway Point
(By Buzz Knight) Congratulations! You have made it to the middle of 2024. Time flies when you’re battling for your share of the pie. As you get ready for a little holiday break, I’m asking you to consider a mindset shift when you come back to the office:
Another Resurrection Attempt Fails For Deleted Kentucky AM
The Rev. Gerald Parks wanted the license of what had been WEKC-AM in Williamsburg, Ky., reinstated after its call letters were deleted due to unpaid regulatory fees. A 2023 appeal was just denied by Audio Division Chief Al Shuldiner, who declined to further reconsider his decision.
FCC Head Wants Stronger EAS Security
FCC Chairwoman Jessica Rosenworcel has shared with her fellow commissioners draft final rules that, if adopted, would strengthen the security of the Emergency Alert System and Wireless Emergency Alerts against emerging cybersecurity threats.















