Reaching The Tribe
(Jeffrey Hedquist) What tribes do you belong to? I was just thinking about some of the tribes (groups of individuals who think alike; who believe the same things; who identify with their group) I’ve been/am part of in my life:
Alice Cooper Brings The Attic To LA Radio On KLOS
Rock and Roll Hall of Famer Alice Cooper brings his syndicated radio show, Alice’s Attic with Alice Cooper, to Meruelo Media's Los Angeles rock station 95.5 KLOS. The show features Cooper's storytelling, exclusive content, fan interactions, and celebrity interviews.
WRDB Radio Auction Hits $74,000 Goal for Reedsburg Nonprofits
The 74th annual WRDB Radio Auction raised a record $74,000 to benefit 30 local nonprofit organizations via the Reedsburg Area United Fund. The five-day event saw 35 hours of auctions broadcasts on Magnum Media's WRDB-AM covering Sauk County, WI.
Advertisers React to Nielsen’s Radio Measurement Changes
As radio moves to figure out advertisers' perceptions of the medium, the RAB went straight to the source during its latest webinar. RAB CEO Mike Hulvey hosted a panel of marketing executives to ascertain strategies for increasing advertiser confidence in AM/FM.
Turn Your Fear of Complacency Into Radio Success
(By Buzz Knight) Fear does not often make for a great work environment, but radio managers can effectively use the fear of complacency as a motivational tool by creating a culture of vigilance, driving continuous improvement, and fostering proactive engagement. Here’s how:
NAB Show Gives First Look At Returning Radio Forum Lineup
In January, the NAB confirmed the return of the Small and Medium Market Radio Forum at NAB Show 2025. Now, a first look at the agenda reveals topics and insights designed for AM/FM operators at every level.
Radio vs. TV: Why MLB Fans Engage More With Audio Advertising
As baseball season approaches, Audacy is highlighting radio's unique opportunities to connect brands and passionate MLB fans. The company found the AM/FM audience is 54% more engaged than the average fan, surpassing TV viewers on networks like ESPN.
Blast From The Past: WORG; South Carolina, 1982
Happy Friday! This week’s Blast From The Past comes from Zach Harris at WORG in Orangeburg, SC in 1982. Send your Blast From The Past to Editor-in-Chief Cameron Coats for your chance to be featured.
Political Revenue Kept iHeart Broadcast Revenue Afloat In Q4
iHeartMedia closed its 2024 earnings reports with a mixed financial picture, reporting higher net income and growth in digital and political ad revenue, but also declines in some core revenue segments that caused the company to fall short of analyst expectations.
WSUL Heart-A-Thon Raises Over $80K for NY Heart Health
The 47th Annual 98.3 WSUL Heart-A-Thon raised over $80,000 to support heart health initiatives in New York's Sullivan County. The event, which aired live on the Bold Gold Media station on February 21, featured a full day of fundraising, education, and awareness.
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